What does a career in communications look like in 2025 — and how can you get there?
Join us for He Ara Whakamua, an evening of koorero, kai, and whakawhanaungatanga as Maaori professionals across comms, marketing, and related fields share their journeys. From recent graduates to experienced leaders, our speakers will reflect on their career paths, the skills that matter, and how they stay grounded in kaupapa Maaori while navigating a fast-changing industry.

In today’s fast-paced and hyperconnected world, a crisis can develop in a matter of minutes. Having a clear playbook of how to communicate to the public and understanding the various spillover effects is crucial to staying ahead of the fallout. PRINZ are delighted to be collaborating with our tertiary partner AUT to bring you a fascinating panel discussion on this important facet of communications headed by one of the most influential international thought leaders on the subject while she is visiting Aotearoa.

Back by popular demand, we’re heading back to the Birdcage Tavern for a ‘First Tuesday’ quiz special next month.

Whether you want to come as a team, or join up with others on the night, all you have to do for now is RSVP down below.

If you’re lost in the maze of AI – you can’t afford to stay lost any longer. Hands on AI is your escape route, sharing with you the best ways to use AI in daily practice. It is a session designed to equip you with practical, actionable techniques so you can find your way.

AI is embedded in our daily activity and we’re now moving in to the realm of agentic AI, where the technology becomes your active collaborator, capable of automating tasks, interpreting complex data and supporting strategic decision-making in ways not possible just a few months ago.

Introducing PRINZ’s Coffee Connections networking experience exclusive to PRINZ members: Are you a seasoned PR professional or an emerging leader looking to expand your industry horizons? PRINZ is excited to launch a fresh, informal networking initiative designed to spark meaningful conversations and build lasting connections across our diverse membership.

Many comms managers and leaders are finding themselves without a roadmap for AI implementation. Junior roles are changing, rapidly, and pressure to 'use the tools' is frequently outpacing strategic or ethical reflection necessary to enable your team to adapt. In this provocative and practical session, Emily Makere Broadmore (Director of Heft Communications) introduces the Heft Framework - an approach they are using to support AI adoption in communications teams with intention, clarity and care. Drawing on Heft’s leadership across government and industry, Emily explores how AI is reshaping job descriptions, team structures, and the unwritten rules of professional development - particularly for young people.

Led by professional director and PRINZ Life Member Tracey Bridges, this short course answers all your questions about how to work well with Boards, and – for those who are interested – how to move into a governance career. It will touch on key aspects of Governance practice. It will comprise a presentation and plenty of time for questions, answers and discussion.

Knowing how to edit writing – whether it’s your own or someone else’s – is a crucial skill to have, yet it’s rarely taught. This fun and practical course covers the essentials, including how to tighten sentences, writing in the active voice, using positive phrasing and writing strong intros. The course is filled with practical exercises – as soon as a technique is taught, you’ll then be able to practice it.

The podcasting wave is yet to hit New Zealand in the same way it’s hit the US and UK. Brands here are slowly realising the power of using podcasting to deliver their messaging directly to their clients, colleagues or constituents. There are two main ways brands can operate in this space. One is to advertise their brand on an existing podcast, the other is to have their own branded podcast. Andy can talk you through the pros and cons of both and will also show you how easy it is to start your own branded podcast and how to maximise its reach and engagement.

A successful speech can change the world, but it starts with a blank page.

This workshop empowers speechwriters to assemble their ideas, find their voice, and earn their audience’s attention. It demystifies the speechwriting process, including the crucial planning phase when writing speeches for others, and encourages purposeful, effective storytelling.

Considering building a career in public relations and communication management? This event will spotlight four young professionals from different sectors of PR, starting or shaping their inspiring career journeys in their own ways. They’ll share their experiences, insights, lessons learnt, and tips to help you explore and build your own PR pathway.

This workshop balances both the theory and practice involved in identifying and managing issues and crisis situations. The course will enable you to understand appropriate actions before, during and after a major incident as well as provide strategies around communications planning and practical guidance on working with the media and broader aspects of communication in times of crisis.