Disinformation and its impact on PR and communications in Aotearoa

Online
Virtual Event Virtual Event

Join us for another Friday Members Only learning lunch. In this online symposium we are delighted to host Kate Hannah from The Disinformation Project to gain an insight into how mis- and disinformation operate, how they interact with existing inequities and information voids, and the ways in which the compelling nature of some of the most popular disinformation narratives presents critical challenges for Aotearoa New Zealand and the international landscape. In particular, how this impacts our roles as PR and communications ethical practitioners.

$25.00

Measurement and Evaluation for Communications

Online
Virtual Event Virtual Event

One of our most popular courses is back! Join Deepti Bhargava, FPRINZ, for this essential course for public relations professionals. Get in the know about the globally accepted models and frameworks. Split over 2 mornings online for attendee convenience. Get your tickets now.

$523.00 – $743.00

IC Futures – Inside Internal Communication – SOLD OUT

Online

The workplace is dead. Long live the workplace. The tectonic plates of COVID19, automation and artificial intelligence have collided and changed the workplace for good. This session looks at the emerging approaches, trends and technologies reshaping internal communication and considers future best practice as organisational landscapes reform. This is a must for practitioners wanting an update on latest research and thinking on internal communication and employee experience. This course sold out in days previously so secure your tickets early!

$270.00 – $380.00

Introduction to Public Relations

Online

New to public relations and ready to build your future career? Then this course is for you.

Specially designed for new or recent entrants, the four online sessions cover the fundamentals, the expectations, the tools, the settings – and, most important of all – the ethics of practice. We also look to the future to help you stay informed (and able to dazzle your colleagues with insights when you get back to the office). Please note that all prices are inclusive of GST

$1,125.00 – $1,665.00

Public Relations Strategy and Evaluation

Online

Our most popular course is back for 2024. If you are enrolled for or considering APR this is the pre-programme course for you. As we shift into Generation AI, mastering public relations strategy and evaluation is crucial. Over four mornings, this online course explores the latest methodologies for crafting and assessing effective strategies. With generative AI models reshaping our professional landscape, acquiring these skills is not just beneficial, it is essential if we are to guide organisational leadership with expertise and insight.

$949.00 – $1,363.00

Public Relations Strategy & Evaluation

Online

In case you missed the last one, our most popular course is back! Just in time for APR commencement. As we shift into Generation AI, mastering public relations strategy and evaluation is crucial. Over four mornings, this online course explores the latest methodologies for crafting and assessing effective strategies. With generative AI models reshaping our professional landscape, acquiring these skills is not just beneficial, it is essential if we are to guide organisational leadership with expertise and insight.

$949.00 – $1,363.00

Telling Our Stories Well – SOLD OUT

Online

In this interactive online workshop, we cover the principles for preparing great media releases, communications materials, and general business content. Our resident editing expert, Julie Shannon, will teach you how to craft engaging stories and convey these in a clear and convincing tone. You’ll also explore different topics and contexts with plenty of ‘before’ and ‘after’ examples from a range of industries.

$750.00 – $1,050.00

IC Futures – Inside Internal Communication

Online

The workplace is dead. Long live the workplace. The tectonic plates of COVID19, automation and artificial intelligence have collided and changed the workplace for good. Internal communicators have been the ‘first responders’ through this seismic shift, guiding their organisations through the upheaval and navigating the tumultuous change.

$365.00 – $525.00

Introduction to Public Relations

Online

New to public relations and ready to build your future career? Then this course is for you. Specially designed for new or recent entrants, the four online sessions cover the fundamentals, the expectations, the tools, the settings – and, most important of all – the ethics of practice. We also look to the future to help you stay informed (and able to dazzle your colleagues with insights when you get back to the office).

$1,295.00 – $1,915.00

Telling Our Stories Well

Online

In this interactive online workshop, we cover the principles for preparing great media releases, communications materials, and general business content. Our resident editing expert, Julie Shannon, will teach you how to craft engaging stories and convey these in a clear and convincing tone. You’ll also explore different topics and contexts with plenty of ‘before’ and ‘after’ examples from a range of industries.

$730.00 – $1,290.00

Issues and Crisis Management

EMA 145 Khyber Pass Road, Grafton, Auckland

This workshop balances both the theory and practice involved in identifying and managing issues and crisis situations. The course will enable you to understand appropriate actions before, during and after a major incident as well as provide strategies around communications planning and practical guidance on working with the media and broader aspects of communication in times of crisis.

$730.00 – $1,290.00

SOLD OUT – Hands On With AI

Online

You can’t avoid it a minute longer – it’s time to integrate AI into your daily work. This highly practical session offers the guidance and space to experiment with the AI-driven tools that have revolutionised practice. Delivered live online, this course provides public relations and communication practitioners with essential knowledge, hands-on experience and time to experiment with the AI tools transforming our sector.

$365.00 – $525.00