What is integrated communications? And how does it support business success? Integrated communication is a holistic style and flavour of communication unique to The Sisters. The philosophy provides a framework to design and deliver communication goals, outcomes, measures and outputs for our clients. Being authentic includes speaking to all audiences with external and internal respect, and this approach builds real brand equity. The Sisters will come on board to assist you in strategising, planning and connecting your outgoing story to your internal story. Empowering people inside the business to understand and share how they contribute to the whole fundamentally strengthens the story you share with your external audiences – making for a stronger, more cohesive, and fuller experience that has positive, lasting effects. This unique approach is shaped by brand values and social objectives – ensuring that every outcome is personalised to your business and your people.