The Adoption of Communication Technologies in PR – Webinar
OnlineJoin Isabel Leeming as she shares the key insights from her Master’s thesis, The Adoption of Communication Technologies by the Aotearoa New Zealand Public Relations Industry: Social Media and Artificial Intelligence. She will touch on the risk of trial-and-error learning in AI implementation, the importance of proactive adoption models for the PR industry and more. Find out how the NZ landscape is adopting communication technology so far and where to go from here.