This workshop balances both the theory and practice involved in identifying and managing issues and crisis situations. The course will enable you to understand appropriate actions before, during and after a major incident as well as provide strategies around communications planning and practical guidance on working with the media and broader aspects of communication in times of crisis.

As the media and communications landscape continues to evolve, strategic media engagement is more important — and more complex — than ever.
Whether you're advising senior leaders, delivering media strategies, or supporting organisations to stay visible and credible through a mix of channels, join us for a lively panel discussion exploring how you can level-up your expertise in creating impact through strategic media engagement. We’ll hear stellar perspectives from decades of experience across journalism, communications and insights with Keith Lynch (editor in chief at Stuff Digital), Coen Lammers (communications consultant) and Ngaire Crawford (director insights and research at iSentia).