The widespread availability of generative AI models such as GPT-4 presents significant ethical challenges for public relations and communication professionals. This session addresses the challenges and looks at how we can steer an ethical course in turbulent times - and make sure our organisations don’t get lost along the way.

Cyber threats are a high priority on all board risk radars today. But what actually happens if your organisation is in the firing line? And how can the communication function contribute to best practice cyber risk management? In this session, Brendon and Campbell will share their insights from being on the front lines of New Zealand cyber threats in recent years. This session is for senior leaders in consultancies who are interested in managing their own business risks, and/or leaders of communications functions in organisations that need to prepare for cyber risk.