Are you a seasoned PR professional or an emerging leader looking to expand your industry horizons?

PRINZ is excited to bring this fresh, informal networking initiative back for 2026. It is designed to spark meaningful conversations and build lasting connections across our diverse membership. We intitially launched this programme in Auckland and now we are piloting the programme in Wellington as well.

In a world where everyone’s clamouring for “data-driven” insights, this course goes beyond the numbers. It’s about learning to think critically, interpret evidence wisely, and make sound, ethical decisions in your PR practice. You’ll explore how to balance data with judgement, recognise cognitive bias (in yourself and others), and turn information from multiple sources into meaningful, defensible insights. We’ll cover practical tools for interpreting results, testing assumptions, and reporting outcomes (without losing sight of people, context, or purpose).