3rd - 5th May 2022 @ 10:00 am - 12:00 pm
Registrations are now closed. Thank you for your interest. If you would like to register your interest for future sessions please email lauren@prinz.org.nz
PLEASE NOTE: This course has been moved ONLINE via zoom. It will be held over 3 daily sessions. 3rd-5th of May 2022 10am-12:00pm. Attendance of all 3 sessions is vital if you want to participate.
This workshop has a minimum number requirement, so please book early to ensure the workshop is not canceled.
Overview
Communications: everyone has an opinion, and everyone thinks they’re an expert. It’s a problem accountancy and legal teams in organisations rarely encounter, but for communication professionals it can be a common frustration, and it means that – more than any other professional service – we need to be brilliant at influencing.
Great influencing skills can ensure communications professionals are at the top table, able to advise on strategy, and in a position to make a real difference to their organisation’s decision making and therefore its reputation.
Join PRINZ Fellow Tracey Bridges for an interactive workshop aimed at helping practitioners gain personal influence – an important skill for communicators who want to progress, and really make a difference.
Course content
This will be an interactive workshop, where participants will be able to put their influencing abilities to the test in a safe environment. In this workshop we will discuss and learn about:
- why influence matters, and what difference influence can make
- what senior management teams want from their communication teams
- what happens without influence (war stories)
- key attributes of influential people
- tools and techniques for gaining more influence
Learning outcomes
Workshop attendees will be:
- More confident in their ability to influence
- Able to critically assess their own personal influencing skills, and know the areas they need to work on to gain more influence
- Able to implement influencing strategies that are appropriate in their workplace and in their team context
Who should attend?
Professional communicators, particularly those at junior or intermediate levels, or those working in challenging organizational context
Presenter
Tracey Bridges, FPRINZ
Tracey Bridges is a leading practitioner in the areas of strategic communications, behaviour change and issues management. A PRINZ Fellow, she has worked on projects involving public, private and not for profit organisations. She is an experienced facilitator, and provides professional development and mentoring for communications teams, management teams and boards.
Tracey had a twenty year career in communication consulting, including as a founding partner of trans-Tasman communications consultancy SenateSHJ. These days, Tracey is a Director and co-Founder of The Good Registry, a social enterprise helping people translate their gift spending into donations to good causes. She’s also a professional director, serving as Chair of the Wellington Regional Economic Development Agency, and a Trustee for the Wellington Regional Stadium Trust and the Digital Media Trust
This course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary:
Communication Capabilities
- To align communication strategies with organisational purpose and values
- To identify and address communication problems proactively
- To conduct formative and evaluative research to underpin communication strategies and tactics
- To communicate effectively across a full range of platforms and technologies.
This workshop has a minimum number requirement, so please book early to ensure the workshop is not canceled.
The ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy