The Adoption of Communication Technologies in PR - Webinar
2025-10-22 12:00 - 13:00 (Pacific/Auckland) | Online
Wednesday 24th September 2025 @ 12:00pm-1:00pm

OverviewThe podcasting wave is yet to hit New Zealand in the same way it has hit the US and UK. Brands here are slowly realising the power of using podcasting to deliver their messaging directly to their clients, colleagues or constituents. There are two main ways brands can operate in this space. One is to advertise their brand on an existing podcast, the other is to have their own branded podcast. In this webinar, Andy will talk you through the pros and cons of both, show you how easy it is to start your own branded podcast and how to maximise its reach and engagement.

Your presenter is Andy RoweAndy was the original host of The Rugby Pod, the world’s biggest rugby podcast, and went on to launch GBRANZ, a rugby series bringing together legends from both sides of the globe. He co-created the hit podcast The Ins & Outs in London, the raw and revealing Finding Wahine, and hosts The Andy Rowe Show—a mix of sport, stories, and the occasional scandal. With a background in radio, TV, and digital media, Andy has interviewed everyone from international rugby greats to SAS operators and everyday legends.

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