BEGIN:VCALENDAR VERSION:2.0 PRODID:-//PRINZ - Public Relations Institute of New Zealand - ECPv6.3.4//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:PRINZ - Public Relations Institute of New Zealand X-ORIGINAL-URL:https://prinz.org.nz X-WR-CALDESC:Events for PRINZ - Public Relations Institute of New Zealand REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Pacific/Auckland BEGIN:STANDARD TZOFFSETFROM:+1300 TZOFFSETTO:+1200 TZNAME:NZST DTSTART:20250405T140000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+1200 TZOFFSETTO:+1300 TZNAME:NZDT DTSTART:20250927T140000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+1300 TZOFFSETTO:+1200 TZNAME:NZST DTSTART:20260404T140000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+1200 TZOFFSETTO:+1300 TZNAME:NZDT DTSTART:20260926T140000 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260421T120000 DTEND;TZID=Pacific/Auckland:20260421T130000 DTSTAMP:20260417T215835 CREATED:20260326T012209Z LAST-MODIFIED:20260326T012209Z UID:55421-1776772800-1776776400@prinz.org.nz SUMMARY:Unlocking Real-Time Salary Insights with LiveRem - Webinar DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/unlocking-real-time-salary-insights-with-liverem-webinar/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2026/03/liverem-1-e1774479532123.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260420T093000 DTEND;TZID=Pacific/Auckland:20260423T120000 DTSTAMP:20260417T215835 CREATED:20251218T003435Z LAST-MODIFIED:20260416T214134Z UID:53803-1776677400-1776945600@prinz.org.nz SUMMARY:Public Relations Strategy and Evaluation - SOLD OUT DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/public-relations-strategy-and-evaluation-7/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2023/12/PR-Strategy-and-Evaluation-Catherine-Arrow.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260416T073000 DTEND;TZID=Pacific/Auckland:20260416T091500 DTSTAMP:20260417T215835 CREATED:20260324T045154Z LAST-MODIFIED:20260413T043218Z UID:55353-1776324600-1776330900@prinz.org.nz SUMMARY:Auckland Breakfast Event: New Zealanders love podcasts - Here's how to make it work for your organisation DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/auckland-breakfast-event-new-zealanders-love-podcasts-heres-how-to-make-it-work-for-your-organisation/ LOCATION:Hays Recruitment\, Level 36\, ANZ Centre\, 23-29 Albert Street\, Auckland\, New Zealand ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2026/03/2025-banners.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260414T093000 DTEND;TZID=Pacific/Auckland:20260414T124500 DTSTAMP:20260417T215835 CREATED:20251217T222657Z LAST-MODIFIED:20251222T093305Z UID:53788-1776159000-1776170700@prinz.org.nz SUMMARY:Sub-editing and Proofreading - Key writing and editing tips to make your copy sing DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/sub-editing-and-proofreading-key-writing-and-editing-tips-to-make-your-copy-sing-3/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/12/edit-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260325T120000 DTEND;TZID=Pacific/Auckland:20260325T130000 DTSTAMP:20260417T215835 CREATED:20260302T034656Z LAST-MODIFIED:20260304T003515Z UID:55010-1774440000-1774443600@prinz.org.nz SUMMARY:Community Engagement: What it is and how to measure its value - Webinar DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/community-engagement-webinar/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2026/03/Imageof6phases_DianaWolkenCommunity-Engagement-e1772584454642.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260317T093000 DTEND;TZID=Pacific/Auckland:20260324T123000 DTSTAMP:20260417T215835 CREATED:20251211T043505Z LAST-MODIFIED:20251222T092906Z UID:53669-1773739800-1774355400@prinz.org.nz SUMMARY:Data-Driven Storytelling DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/data-driven-storytelling-4/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/11/data-driven-storytelling.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260312T173000 DTEND;TZID=Pacific/Auckland:20260312T190000 DTSTAMP:20260417T215835 CREATED:20260210T013234Z LAST-MODIFIED:20260210T013234Z UID:54567-1773336600-1773342000@prinz.org.nz SUMMARY:Christchurch Event: Networking Drinks with social scientist\, Carl Davidson DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/christchurch-event-networking-drinks-with-social-scientist-carl-davidson/ LOCATION:Dux Central 144 Lichfield Street\, Christchurch Central City\, Christchurch 8011 ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2026/02/2025-banners-55.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260305T173000 DTEND;TZID=Pacific/Auckland:20260305T190000 DTSTAMP:20260417T215835 CREATED:20260223T034023Z LAST-MODIFIED:20260223T034023Z UID:54847-1772731800-1772737200@prinz.org.nz SUMMARY:Auckland First Thursdays DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/auckland-first-thursdays-10/ LOCATION:Sunset Bar\, Sudima Hotel\, 63-67 Nelson Street\, Auckland\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/09/Nelson-Event-banner-4.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260305T170000 DTEND;TZID=Pacific/Auckland:20260305T183000 DTSTAMP:20260417T215835 CREATED:20260210T221300Z LAST-MODIFIED:20260223T035049Z UID:54629-1772730000-1772735400@prinz.org.nz SUMMARY:Tauranga First Thursdays DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/tauranga-first-thursdays-8/ LOCATION:Picnicka\, Elizabeth Towers Level 1/38 Elizabeth Street\, Tauranga\, 3110\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/08/First-Thursdays.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260304T093000 DTEND;TZID=Pacific/Auckland:20260311T120000 DTSTAMP:20260417T215835 CREATED:20251209T233424Z LAST-MODIFIED:20251222T092750Z UID:53619-1772616600-1773230400@prinz.org.nz SUMMARY:Telling Our Stories Well DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/telling-our-stories-well-5/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/03/PRINZ-Gala-Dinner-Event-Cover-6.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260303T093000 DTEND;TZID=Pacific/Auckland:20260310T110000 DTSTAMP:20260417T215835 CREATED:20251210T201612Z LAST-MODIFIED:20251222T094104Z UID:53617-1772530200-1773140400@prinz.org.nz SUMMARY:AI Playbook for Behaviour Change DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/ai-playbook-for-behaviour-change-2/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/07/Thinking-Fast-Wise-with-AI-2.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260226T173000 DTEND;TZID=Pacific/Auckland:20260226T193000 DTSTAMP:20260417T215835 CREATED:20260122T021645Z LAST-MODIFIED:20260225T203016Z UID:54106-1772127000-1772134200@prinz.org.nz SUMMARY:State of the Sector 2026 DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/state-of-the-sector-2026/ LOCATION:ANZ 23 Albert Street\, Auckland CBD\, Auckland 1010 ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2026/01/2025-banners-49-e1769048188285.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260225T093000 DTEND;TZID=Pacific/Auckland:20260225T120000 DTSTAMP:20260417T215835 CREATED:20251208T032300Z LAST-MODIFIED:20251222T093941Z UID:53542-1772011800-1772020800@prinz.org.nz SUMMARY:Making Data Work for You: Critical Thinking for Communicators DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/making-data-work-for-you-critical-thinking-for-communicators-2/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/11/2025-banners-39.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260218T093000 DTEND;TZID=Pacific/Auckland:20260218T133000 DTSTAMP:20260417T215835 CREATED:20251209T002019Z LAST-MODIFIED:20251222T093851Z UID:53536-1771407000-1771421400@prinz.org.nz SUMMARY:Key Stakeholder Engagement DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/key-stakeholder-engagement/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/12/2025-banners-45.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260210T093000 DTEND;TZID=Pacific/Auckland:20260210T120000 DTSTAMP:20260417T215835 CREATED:20251209T003736Z LAST-MODIFIED:20251222T093815Z UID:53533-1770715800-1770724800@prinz.org.nz SUMMARY:Reputation\, Risk and Ethics with AI - Imperatives for Action DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/reputation-risk-and-ethics-with-ai-imperatives-for-action/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2023/11/AI-Ethics-cover-Catherine-Arrow.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260202T080000 DTEND;TZID=Pacific/Auckland:20260227T170000 DTSTAMP:20260417T215835 CREATED:20260202T030903Z LAST-MODIFIED:20260203T025909Z UID:54398-1770019200-1772211600@prinz.org.nz SUMMARY:PRINZ Coffee Connections Programme DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/prinz-coffee-connections-programme/ LOCATION:Auckland and Wellington ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/08/coffee.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20260128T100000 DTEND;TZID=Pacific/Auckland:20260128T120000 DTSTAMP:20260417T215835 CREATED:20251209T015537Z LAST-MODIFIED:20251209T015537Z UID:53509-1769594400-1769601600@prinz.org.nz SUMMARY:Communications and Governance DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/communications-and-governance-3/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2023/12/PR-12.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251210T163000 DTEND;TZID=Pacific/Auckland:20251210T183000 DTSTAMP:20260417T215835 CREATED:20251130T222638Z LAST-MODIFIED:20251130T225043Z UID:53404-1765384200-1765391400@prinz.org.nz SUMMARY:PRINZ Waikato Christmas Catch Up DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/prinz-waikato-christmas-catch-up/ LOCATION:Hamilton Hotel Bar\, 198 Victoria Street\, Hamilton Central\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/12/2024-banners-5.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251210T120000 DTEND;TZID=Pacific/Auckland:20251210T130000 DTSTAMP:20260417T215835 CREATED:20251023T202835Z LAST-MODIFIED:20251023T204628Z UID:50885-1765368000-1765371600@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission: Great Scott DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-great-scott/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/10/250528_PRINZ-147-scaled-e1761251303885.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251205T153000 DTEND;TZID=Pacific/Auckland:20251205T170000 DTSTAMP:20260417T215835 CREATED:20251105T233609Z LAST-MODIFIED:20251112T230549Z UID:52910-1764948600-1764954000@prinz.org.nz SUMMARY:PRINZ Touch Tournament DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/prinz-touch-tournament/ LOCATION:Victoria Park\, 203-271 Victoria Street West\, Auckland Central\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/10/2025-banners-38.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251203T120000 DTEND;TZID=Pacific/Auckland:20251203T130000 DTSTAMP:20260417T215835 CREATED:20251023T201422Z LAST-MODIFIED:20251023T201507Z UID:52814-1764763200-1764766800@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission: Hamilton City Council DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-hamilton-city-council/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/10/250528_PRINZ-169-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251202T173000 DTEND;TZID=Pacific/Auckland:20251202T190000 DTSTAMP:20260417T215835 CREATED:20251106T230557Z LAST-MODIFIED:20251106T230557Z UID:53108-1764696600-1764702000@prinz.org.nz SUMMARY:PRINZ Internal Communicators Mixer DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/prinz-internal-communicators-mixer/ LOCATION:Auckland Transport\, Ground Floor\, 20 Viaduct Harbour Avenue\, Auckland\, 1010 ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/11/2025-banners-42.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251202T103000 DTEND;TZID=Pacific/Auckland:20251202T130000 DTSTAMP:20260417T215835 CREATED:20251106T231826Z LAST-MODIFIED:20251208T024617Z UID:52886-1764671400-1764680400@prinz.org.nz SUMMARY:Making Data Work for You: Critical Thinking for Communicators DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/making-data-work-for-you-critical-thinking-for-communicators/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/11/2025-banners-39.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251127T173000 DTEND;TZID=Pacific/Auckland:20251127T193000 DTSTAMP:20260417T215835 CREATED:20251024T033520Z LAST-MODIFIED:20251024T033821Z UID:52850-1764264600-1764271800@prinz.org.nz SUMMARY:Celebrate the Season with PRINZ Southern DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/celebrate-the-season-with-prinz-southern-2/ LOCATION:Muy Muy\, 44 Welles Street\, Christchurch ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/10/2024-banners-4.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251127T150000 DTEND;TZID=Pacific/Auckland:20251127T180000 DTSTAMP:20260417T215836 CREATED:20251104T015458Z LAST-MODIFIED:20251118T030752Z UID:52898-1764255600-1764266400@prinz.org.nz SUMMARY:A PR Industry Celebration of Resilience and the Importance of Communications DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/prinz-communicator-of-the-year/ LOCATION:Grand Millenium Hotel\, 71 Mayoral Drive\, Cnr Vincent Street\,\, Auckland\, 1010\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/11/2025-banners-43.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251125T120000 DTEND;TZID=Pacific/Auckland:20251125T130000 DTSTAMP:20260417T215836 CREATED:20251023T011542Z LAST-MODIFIED:20251117T021054Z UID:52787-1764072000-1764075600@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission: Special PR DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-special-pr/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/10/250528_PRINZ-113-scaled-e1761181180399.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251119T120000 DTEND;TZID=Pacific/Auckland:20251119T130000 DTSTAMP:20260417T215836 CREATED:20251023T004055Z LAST-MODIFIED:20251023T011845Z UID:50873-1763553600-1763557200@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission: Pead DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-pead/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/07/250528_PRINZ-297-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251113T120000 DTEND;TZID=Pacific/Auckland:20251113T130000 DTSTAMP:20260417T215836 CREATED:20251104T030039Z LAST-MODIFIED:20251104T230510Z UID:53027-1763035200-1763038800@prinz.org.nz SUMMARY:Delicate interactions: relational skills in public relations consulting - Webinar DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/delicate-interactions-relational-skills-in-public-relations-consulting-webinar/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/11/relational-skills.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251106T093000 DTEND;TZID=Pacific/Auckland:20251106T130000 DTSTAMP:20260417T215836 CREATED:20250926T060816Z LAST-MODIFIED:20251102T213750Z UID:52175-1762421400-1762434000@prinz.org.nz SUMMARY:Taranaki Event - Hands on AI: From Next to Now DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/hands-on-ai-from-next-to-now/ LOCATION:Toi Foundation\, 121 Gill Street\, New Plymouth\, 4310 ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/09/09_2025-PR-Knowledge-Hub-Mount-Taranaki-and-AI.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20251105T170000 DTEND;TZID=Pacific/Auckland:20251105T190000 DTSTAMP:20260417T215836 CREATED:20250930T084023Z LAST-MODIFIED:20251102T210608Z UID:52142-1762362000-1762369200@prinz.org.nz SUMMARY:Podcasting: Producing\, Pitching and Promoting DESCRIPTION:19th - 21st May 2026 @ 9:30am-12:00pm\, (3x morning sessions) \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewIf you are new to public relations\, get ready to enter a profession undergoing a seismic shift. The purpose of public relations remains the same – building and sustaining the relationships that organisations need to maintain their licence to operate. What has changed are the methods of practice. Artificial intelligence\, new communication challenges and stakeholder expectations of transparency and accountability mean practitioners now need broader capabilities and stronger judgement than ever before. This course provides a practical introduction to modern public relations and leadership communication. It explores what public relations is for\, how it works in practice and the range of roles practitioners are expected to play today\, from strategist and adviser to coordinator and orchestrator of complex activity. It provides practical instruction on skills and capability development from ethical and innovative use of AI\, risk and issues management\, storytelling and stakeholder engagement to developing\, managing and measuring programmes and campaigns. Designed for you if you are new to public relations or communication\, this is a course that offers a clear grounding in both the principles of the profession and the realities of working in it today – and tomorrow. Learning OutcomesUnderstand the purpose and responsibilities of public relations in organisations and communitiesRecognise the different – and changing – roles public relations and communication practitioners undertakeUnderstand how artificial intelligence and digital systems have changed methods of practice Understand fundamentals of strategy\, planning and evaluationIdentify the basics of risk\, issues and crisis communicationRecognise the importance of ethics\, judgement and stakeholder relationshipsAcross three interactive sessions\, you will explore:What public relations is\, what it does and why it mattersHow public relations works in practice\, including strategy and planningThe different roles within the profession and the capabilities requiredHow to apply artificial intelligence in today’s practice environmentFundamentals of measurement\, evaluation and demonstrating valueManaging risk\, issues and crises in a communication contextEthics\, responsibility and professional judgement in modern practiceGST included and Zoom links will go out closer to the date to allow for those last minute sign ups! Pease do check your spam box.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Catherine Arrow LPRINZ FPRINZ FCIPRCatherine Arrow is a pioneer and recognised leader in public relations education and practice and was named Global Public Relations Practitioner of the Year at the World PR Awards. She works with professionals and organisations of all types to build capability\, strengthen strategy and deliver meaningful outcomes. As founder and director of PR Knowledge Hub\, Catherine leads an independent learning centre that provides high-quality professional development for practitioners worldwide — in person\, online and on demand. Her work spans organisational relations\, internal communication\, public engagement\, advocacy\, ethics\, risk and reputation\, with a central focus on the practical use of emerging technologies. Over the last decade\, she has focused on exploring and communicating the transformative impact of artificial intelligence on public relations and society\, providing critical training and guidance and launching the first global AI in PR Capability Certification in 2022. Catherine supports practitioners at all stages of their career\, helping them navigate complexity\, build trust and lead with purpose. Catherine is a Life member and Fellow of the Public Relations Institute of New Zealand\, a Fellow of the Chartered Institute of Public Relations\, Accredited Fellow ASEAN PR Network and a Founding Chartered Public Relations Practitioner. She is a Member of the Commission on Public Relations Education and a Member of the Institute of Directors. Contributions to the public relations profession include her eight-year tenure as board member and Secretary of the Global Alliance for Public Relations and Communication Management and she is an active member of the International Advisory Board for FERPI. A respected writer and speaker on the societal impacts of public relations\, Catherine’s career has spanned the Northern and Southern Hemispheres and she is a recipient of the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. URL:https://prinz.org.nz/event/podcasting-producing-pitching-and-promoting/ LOCATION:Kordia\, Level 3\, 162 Victoria Street West\, Auckland\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/09/2025-banners-35.png END:VEVENT END:VCALENDAR