BEGIN:VCALENDAR VERSION:2.0 PRODID:-//PRINZ - Public Relations Institute of New Zealand - ECPv6.3.4//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:PRINZ - Public Relations Institute of New Zealand X-ORIGINAL-URL:https://prinz.org.nz X-WR-CALDESC:Events for PRINZ - Public Relations Institute of New Zealand REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Pacific/Auckland BEGIN:STANDARD TZOFFSETFROM:+1300 TZOFFSETTO:+1200 TZNAME:NZST DTSTART:20240406T140000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+1200 TZOFFSETTO:+1300 TZNAME:NZDT DTSTART:20240928T140000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+1300 TZOFFSETTO:+1200 TZNAME:NZST DTSTART:20250405T140000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+1200 TZOFFSETTO:+1300 TZNAME:NZDT DTSTART:20250927T140000 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241113T120000 DTEND;TZID=Pacific/Auckland:20241113T133000 DTSTAMP:20260624T085240 CREATED:20240902T042950Z LAST-MODIFIED:20241108T010317Z UID:43318-1731499200-1731504600@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission: Development West Coast DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-development-west-coast/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/08/240529_PRINZ-126-scaled-e1724992725110.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241121T120000 DTEND;TZID=Pacific/Auckland:20241121T133000 DTSTAMP:20260624T085240 CREATED:20240822T013031Z LAST-MODIFIED:20240822T014240Z UID:43086-1732190400-1732195800@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission Webinar Series: Palmerston North City Council DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-webinar-series-palmerston-north-city-council/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/08/240529_PRINZ-148-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241128T120000 DTEND;TZID=Pacific/Auckland:20241128T133000 DTSTAMP:20260624T085240 CREATED:20240807T022917Z LAST-MODIFIED:20240807T023809Z UID:42621-1732795200-1732800600@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission Webinar Series: Great Scott DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-webinar-series-great-scott/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/07/240529_PRINZ-170-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241128T163000 DTEND;TZID=Pacific/Auckland:20241128T183000 DTSTAMP:20260624T085240 CREATED:20241104T034501Z LAST-MODIFIED:20241104T034827Z UID:44875-1732811400-1732818600@prinz.org.nz SUMMARY:Waikato Christmas Catch up DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/waikato-christmas-catch-up/ LOCATION:Hāpi Bar\, 401 Grey Street\, Hamilton\, Hamilton East\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/11/Nelson-Event-banner-16.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241128T173000 DTEND;TZID=Pacific/Auckland:20241128T190000 DTSTAMP:20260624T085240 CREATED:20241023T024840Z LAST-MODIFIED:20241101T041527Z UID:44627-1732815000-1732820400@prinz.org.nz SUMMARY:Auckland Last Thursdays DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/auckland-first-thursdays-6/ LOCATION:Queens Rooftop\, Level 21/1 Queen Street\, Auckland\, 1010\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/10/Nelson-Event-banner.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241128T173000 DTEND;TZID=Pacific/Auckland:20241128T193000 DTSTAMP:20260624T085240 CREATED:20241113T220009Z LAST-MODIFIED:20241113T230127Z UID:45130-1732815000-1732822200@prinz.org.nz SUMMARY:Celebrate the Season with PRINZ Southern DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/celebrate-the-season-with-prinz-southern/ LOCATION:No. 4 Bar and Restaurant\, 4 Mansfield Avenue\, St Albans\, Christchurch\, 8014\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/11/Nelson-Event-banner-19.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241129T083000 DTEND;TZID=Pacific/Auckland:20241129T103000 DTSTAMP:20260624T085241 CREATED:20241016T235612Z LAST-MODIFIED:20250910T223941Z UID:44401-1732869000-1732876200@prinz.org.nz SUMMARY:Introduction to Mastering Tough Conversations and Effective Feedback DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/introduction-to-mastering-tough-conversations-and-effective-feedback/ LOCATION:Pead\, Imperial Building\, Level 2\, 44 Queen Street\, Auckland\, 1010\, New Zealand ATTACH;FMTTYPE=image/webp:https://prinz.org.nz/wp-content/uploads/2024/10/mastering-tough-convo-e1728612719152.webp END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241203T170000 DTEND;TZID=Pacific/Auckland:20241203T190000 DTSTAMP:20260624T085241 CREATED:20241119T200830Z LAST-MODIFIED:20241119T201116Z UID:45267-1733245200-1733252400@prinz.org.nz SUMMARY:Wellington Christmas Connector DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/wellington-christmas-connector/ LOCATION:Foxglove\, 33 Queens Wharf\, Wellington\, 6011\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/11/Nelson-Event-banner-21.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241205T120000 DTEND;TZID=Pacific/Auckland:20241205T133000 DTSTAMP:20260624T085241 CREATED:20240807T033942Z LAST-MODIFIED:20240808T035717Z UID:42799-1733400000-1733405400@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission Webinar Series: Mango Communications DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-webinar-series-mango-communications/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/08/240529_PRINZ-286-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241205T170000 DTEND;TZID=Pacific/Auckland:20241205T183000 DTSTAMP:20260624T085241 CREATED:20241111T035748Z LAST-MODIFIED:20241111T035748Z UID:44997-1733418000-1733423400@prinz.org.nz SUMMARY:Tauranga First Thursdays DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/tauranga-first-thursdays-4/ LOCATION:Picnicka\, Elizabeth Towers Level 1/38 Elizabeth Street\, Tauranga\, 3110\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/11/Nelson-Event-banner-17.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20241212T120000 DTEND;TZID=Pacific/Auckland:20241212T133000 DTSTAMP:20260624T085241 CREATED:20240821T034903Z LAST-MODIFIED:20241208T205235Z UID:42239-1734004800-1734010200@prinz.org.nz SUMMARY:What Makes a Gold Award-Winning Submission Webinar Series : Acumen DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/what-makes-a-gold-award-winning-submission-webinar-series-acumen/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/07/240529_PRINZ-187-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250128T093000 DTEND;TZID=Pacific/Auckland:20250130T120000 DTSTAMP:20260624T085241 CREATED:20240911T013047Z LAST-MODIFIED:20250122T031258Z UID:43664-1738056600-1738238400@prinz.org.nz SUMMARY:PR Horizons DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/pr-horizons-2/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2023/11/PR-Horizons-course-cover-for-PRINZ-use-Catherine-Arrow.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250204T093000 DTEND;TZID=Pacific/Auckland:20250204T120000 DTSTAMP:20260624T085241 CREATED:20240911T015514Z LAST-MODIFIED:20240918T004557Z UID:43680-1738661400-1738670400@prinz.org.nz SUMMARY:Ethics\, Risk and Reputation in the Age of AI DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/ethics-risk-and-reputation-in-the-age-of-ai-3/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2023/11/AI-Ethics-cover-Catherine-Arrow.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250213T173000 DTEND;TZID=Pacific/Auckland:20250213T193000 DTSTAMP:20260624T085241 CREATED:20250114T031229Z LAST-MODIFIED:20250114T031229Z UID:46130-1739467800-1739475000@prinz.org.nz SUMMARY:PRINZ Southern Summer Drinks DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/prinz-southern-summer-drinks/ LOCATION:The Montreal Bar at Hotel Montreal\, 363 Montreal Street\, Christchurch\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/01/2025-banners-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250218T093000 DTEND;TZID=Pacific/Auckland:20250225T120000 DTSTAMP:20260624T085241 CREATED:20241112T030420Z LAST-MODIFIED:20250107T203207Z UID:44672-1739871000-1740484800@prinz.org.nz SUMMARY:Telling Our Stories Well DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/telling-our-stories-well-2/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/03/PRINZ-Gala-Dinner-Event-Cover-6.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250227T173000 DTEND;TZID=Pacific/Auckland:20250227T193000 DTSTAMP:20260624T085241 CREATED:20241121T034033Z LAST-MODIFIED:20260116T030611Z UID:44980-1740677400-1740684600@prinz.org.nz SUMMARY:State of the Sector 2025 DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/state-of-the-sector-2025/ LOCATION:ANZ 23 Albert Street\, Auckland CBD\, Auckland 1010 ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/11/Nelson-Event-banner-25.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250306T170000 DTEND;TZID=Pacific/Auckland:20250306T183000 DTSTAMP:20260624T085241 CREATED:20250217T003844Z LAST-MODIFIED:20250305T003617Z UID:46981-1741280400-1741285800@prinz.org.nz SUMMARY:Tauranga First Thursdays DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/tauranga-first-thursdays-5/ LOCATION:Picnicka\, Elizabeth Towers Level 1/38 Elizabeth Street\, Tauranga\, 3110\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/08/First-Thursdays.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250306T170000 DTEND;TZID=Pacific/Auckland:20250306T190000 DTSTAMP:20260624T085241 CREATED:20250205T031114Z LAST-MODIFIED:20250319T220526Z UID:46742-1741280400-1741287600@prinz.org.nz SUMMARY:Your Comms Career Path and How to Stand Out Within It DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/your-comms-career-path-and-how-to-stand-out-within-it-2/ LOCATION:Momentum Consulting Wellington\, 8/40 Mercer Street\, Wellington\, 6011\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/02/2024-banners-1-1-e1738725064261.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250306T170000 DTEND;TZID=Pacific/Auckland:20250306T190000 DTSTAMP:20260624T085241 CREATED:20250224T231442Z LAST-MODIFIED:20250305T003918Z UID:47132-1741280400-1741287600@prinz.org.nz SUMMARY:Auckland First Thursdays DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/auckland-first-thursdays-7/ LOCATION:Queens Rooftop\, Level 21/1 Queen Street\, Auckland\, 1010\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/09/Nelson-Event-banner-4.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250311T093000 DTEND;TZID=Pacific/Auckland:20250311T160000 DTSTAMP:20260624T085241 CREATED:20241114T030621Z LAST-MODIFIED:20250107T211222Z UID:44956-1741685400-1741708800@prinz.org.nz SUMMARY:Issues and Crisis Management DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/issues-and-crisis-management-6/ LOCATION:EMA\, 145 Khyber Pass Road\, Grafton\, Auckland ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2023/10/Untitled-design-4-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250313T073000 DTEND;TZID=Pacific/Auckland:20250313T083000 DTSTAMP:20260624T085241 CREATED:20250224T002235Z LAST-MODIFIED:20250224T002426Z UID:47097-1741851000-1741854600@prinz.org.nz SUMMARY:Waikato Communicators Breakfast Mixer DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/waikato-communicators-breakfast-mixer/ LOCATION:Sentinel Cafe\, 586 Victoria Street\, Hamilton\, 3204\, New Zealand ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/02/thriday-03ve_4Ug0Ow-unsplash-scaled.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250314T093000 DTEND;TZID=Pacific/Auckland:20250321T120000 DTSTAMP:20260624T085241 CREATED:20241126T033846Z LAST-MODIFIED:20250106T220520Z UID:45484-1741944600-1742558400@prinz.org.nz SUMMARY:Engaging Māori and Diverse Communities DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/engagingmaorianddiversecommunities/ LOCATION:Online ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/11/Nelson-Event-banner-31.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250318T093000 DTEND;TZID=Pacific/Auckland:20250318T120000 DTSTAMP:20260624T085241 CREATED:20241122T015157Z LAST-MODIFIED:20250314T015121Z UID:45229-1742290200-1742299200@prinz.org.nz SUMMARY:Data-Driven Storytelling DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/data-driven-storytelling/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2024/11/data-driven-storytelling.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250320T171500 DTEND;TZID=Pacific/Auckland:20250320T191500 DTSTAMP:20260624T085241 CREATED:20250228T024138Z LAST-MODIFIED:20250228T024627Z UID:47242-1742490900-1742498100@prinz.org.nz SUMMARY:Thursday Thirst Quencher in Taranaki DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/thursday-thirst-quencher-in-taranaki/ LOCATION:The Hour Glass\, 49 Liardet St\, New Plymouth\, 4310\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/02/2025-banners-14.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250325T073000 DTEND;TZID=Pacific/Auckland:20250325T083000 DTSTAMP:20260624T085241 CREATED:20250310T031648Z LAST-MODIFIED:20250310T031959Z UID:47438-1742887800-1742891400@prinz.org.nz SUMMARY:Christchurch Event: Learn from a PRINZ Fellow DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/learn-from-a-prinz-fellow-2/ LOCATION:Black Betty Cafe\, 165 Madras Street\, Christchurch\, 8011\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2025/03/2025-banners-16.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250325T073000 DTEND;TZID=Pacific/Auckland:20250325T093000 DTSTAMP:20260624T085241 CREATED:20250306T002234Z LAST-MODIFIED:20250311T021436Z UID:47348-1742887800-1742895000@prinz.org.nz SUMMARY:The Trust Equation: Agency Leader Breakfast DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/the-trust-equation-agency-leader-breakfast/ LOCATION:GRC Partners + Porter Novelli Offices\, 100 College Hill\, Auckland\, Ponsonby\, 1011\, New Zealand ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/03/The_Trust_Equation_in_Practice.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250402T093000 DTEND;TZID=Pacific/Auckland:20250402T120000 DTSTAMP:20260624T085241 CREATED:20250212T033738Z LAST-MODIFIED:20250327T034011Z UID:46870-1743586200-1743595200@prinz.org.nz SUMMARY:SOLD OUT - Hands On With AI DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/hands-on-with-ai-2/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/02/PRKH-Hands-on-White-Phone-e1742172373898.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250403T120000 DTEND;TZID=Pacific/Auckland:20250403T130000 DTSTAMP:20260624T085241 CREATED:20250306T024716Z LAST-MODIFIED:20250402T212835Z UID:47370-1743681600-1743685200@prinz.org.nz SUMMARY:Webinar: Finding your way in a rapidly changing job market DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/webinar-finding-your-way-in-a-rapidly-changing-job-market/ LOCATION:Online ATTACH;FMTTYPE=image/jpeg:https://prinz.org.nz/wp-content/uploads/2025/03/Lifelong_learning_limits.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250403T170000 DTEND;TZID=Pacific/Auckland:20250403T183000 DTSTAMP:20260624T085241 CREATED:20250328T002839Z LAST-MODIFIED:20250328T002839Z UID:47901-1743699600-1743705000@prinz.org.nz SUMMARY:Tauranga First Thursdays DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/tauranga-first-thursdays-6/ LOCATION:Picnicka\, Elizabeth Towers Level 1/38 Elizabeth Street\, Tauranga\, 3110\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/08/First-Thursdays.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Pacific/Auckland:20250403T173000 DTEND;TZID=Pacific/Auckland:20250403T190000 DTSTAMP:20260624T085241 CREATED:20250325T222824Z LAST-MODIFIED:20250325T222824Z UID:47826-1743701400-1743706800@prinz.org.nz SUMMARY:Auckland First Thursdays DESCRIPTION:October 22nd @ 9.30am - 12.30pm \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n OverviewThis 3-hour hands-on online workshop is a must-attend for any PR and Communications professional eager to step up their data game\, showcasing the impact of their work through the power of custom dashboards. Whether you’re looking to impress clients\, justify budgets\, or simply tell the story of your brand’s PR journey more effectively\, this session will provide you with the skills and tools you need. We’ll cover briefly the fundamentals of Google Analytics 4 (GA4) – set up and metrics – and then deep dive into the practical application of Looker Studio\, Google’s free data visualisation tool\, leveraging Google Analytics 4 (GA4) data to its fullest. Our goal is to ensure you leave not just with theoretical knowledge but with a functional\, custom dashboard that elevates your PR reporting. Participants will apply learned concepts to start building their own Looker Studio dashboard\, with real-time guidance and feedback. What You’ll Learn: The essentials of GA4 data relevant to PR and Communications\, distilled to save you time and focus on what mattersTracking and measuring website traffic\, user behaviour and conversionsThe ability to translate GA4 data into meaningful stories that resonate with clients and stakeholders\, proving the ROI of your PR campaignsStep-by-step guidance on setting up a custom Looker Studio dashboard that you can continue to refine and use\, ensuring your future reports are not just informed by data but are also visually engaging and persuasive. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your presenter is..Hariet Waffenschmidt is an experienced digital marketer with over 15 years’ experience in the performance marketing space working with public\, private and not for profit organisations both nationally and internationally\, annually managing a seven-figure media spend. Before starting her consultancy Digital Blueprint in 2019\, she worked as in-house digital marketer at the University of Waikato for over a decade where she was instrumental at bringing the digital marketing function in-house. Beyond her consultancy\, she is the digital partner of award-winning PR agency HMC and a mentor with the Regional Business Network. URL:https://prinz.org.nz/event/auckland-first-thursdays-8/ LOCATION:Queens Rooftop\, Level 21/1 Queen Street\, Auckland\, 1010\, New Zealand ATTACH;FMTTYPE=image/png:https://prinz.org.nz/wp-content/uploads/2024/09/Nelson-Event-banner-4.png END:VEVENT END:VCALENDAR