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X-WR-CALDESC:Events for PRINZ - Public Relations Institute of New Zealand
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TZID:Pacific/Auckland
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DTSTART:20220402T140000
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BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220922T073000
DTEND;TZID=Pacific/Auckland:20220922T083000
DTSTAMP:20260407T112734
CREATED:20220825T004353Z
LAST-MODIFIED:20220825T091831Z
UID:26175-1663831800-1663835400@prinz.org.nz
SUMMARY:Waikato Networking Breakfast
DESCRIPTION:Thursday\, 22nd September 2022\n				\nOverview\nThe Waikato PRINZ committee warmly welcomes local members and PR practitioners to join us for an in-person networking breakfast at Weave Eatery at Waikato Innovation Park in Hamilton. \nThis is a chance to catch up with other PR professionals and comms colleagues across the city and region\, grab a coffee or breakfast\, and socialise with your peers. \nPotential new members and PR students are also welcome to attend\, to find out more about PRINZ. Our new board Chair (and Waikato member) Heather Claycomb will also be there\, and will share some updates. \nIt’s also a great chance to support a lovely local cafe (click here to view menu)\, and enjoy a delicious breakfast with like minded PRINZ professionals. \nThis event is free to attend\, but each attendee will have to pay for their own food and drink.
URL:https://prinz.org.nz/event/waikato-networking-breakfast/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220915T073000
DTEND;TZID=Pacific/Auckland:20220915T083000
DTSTAMP:20260407T112734
CREATED:20220719T051648Z
LAST-MODIFIED:20220802T011738Z
UID:25429-1663227000-1663230600@prinz.org.nz
SUMMARY:Parakuihui ki Pōneke
DESCRIPTION:15th  September 7:30am – 8:30am\n				\nKohikohi mai\, kōrero mai\, ka huihui mai hei te whakahaumanu i te reo Māori! \nCome along to the PRINZ Parakuihi breakfast event at Karaka Cafe in Te Whanganui a Tara for Te Wiki o Te Reo Māori. \nYour ticket price includes a hot or cold drink of your choice and a te reo Māori activity booklet to take home. \nFood will be available for purchase too. Check out the rāranga kai (menu) online. \nThis event is suitable for all language levels. Learn how to order your coffee in te reo Māori.
URL:https://prinz.org.nz/event/parakuihui-ki-poneke/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220908T183000
DTEND;TZID=Pacific/Auckland:20220908T183000
DTSTAMP:20260407T112734
CREATED:20220714T011044Z
LAST-MODIFIED:20220714T021749Z
UID:25312-1662661800-1662661800@prinz.org.nz
SUMMARY:Wellington region PRINZ Fellows' Dinner
DESCRIPTION:8 September 2022 @ 6.30 pm\n\nOverview\nCentral Division PRINZ Fellows old and new are gathering for a networking dinner on Thursday\, 8 September at the iconic Shed 5 restaurant on the Wellington waterfront. This is your chance to blow off some steam and talk about PR with the people who get it\, and get you. Enjoy informal drinks and mingling from 5pm at the bar\, followed by an excellent 3-course set-menu dinner in the Private Dining Room at 6.30 pm. Drinks are at your own cost.
URL:https://prinz.org.nz/event/wellington-region-prinz-fellows-dinner/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220902T093000
DTEND;TZID=Pacific/Auckland:20220902T170000
DTSTAMP:20260407T112734
CREATED:20220610T050024Z
LAST-MODIFIED:20220620T231707Z
UID:20685-1662111000-1662138000@prinz.org.nz
SUMMARY:In the Hot Seat? Media and Presentation Training for PR and Communications Practitioners at TVNZ – Auckland
DESCRIPTION:2nd September 2022 9:30am – 5:00pm\nPLEASE NOTE: This course will proceed in accordance with the traffic light system guidelines. This workshop has a minimum number requirement\, so please book early to ensure the workshop is not cancelled\nThis course is limited to six participants.  Small course numbers allow for tailored content and quality interaction between the facilitator and participants.  \n           \nOverview:\nUnderstand how to best perform in broadcast media – a practical TV/Radio course to help you better appreciate what is required to make your clients media stars. \nThis is a course for PR people who: \n\nAre a spokesperson for their organisation\nInvolved in media training their clients or colleagues\nWant better media coverage and outcomes for their clients\n\nWhat is it really like to be interviewed on the radio\, TV or for print? \nAs PR and Communications professionals you are constantly putting your clients or your key company personnel in front of the media – maybe it is time for you to experience exactly what that feels like? This course will not only give you the skills to better prepare your clients and colleagues with confidence and expertise\, but also give you the skills to front the media for your organisation. \nThis practical and insightful course\, run by award-winning broadcaster Mary Lambie\, is designed to help you better understand what it takes to appear your very best in broadcast media. The skills you learn you can pass on to your clients/ senior management so the next time you want them to appear you know exactly how to prepare them – everything from messaging to delivery to styling. \nCore content:\n\nPractical on-air experience – TV and radio interviews\nGiving your best performance in front of a camera and radio microphone\nAdvice on how to best deliver key messages in broadcast media\nA full appreciation of the pressure associated with being on air\nDealing with difficult questions and difficult journalists\nPreparing your client or management team for on-air – radio or TV\n\nAt the end of the session\, you will receive a USB of all your camera and radio work plus a Media Manual. Maximum of 6 participants only so book now. \nPresenter:\nMary Lambie\, Socius Media Ltd\nMary is a current panellist on TV3’s A.M Breakfast Show\, The Project\, a RNZ Newsreader plus Radio Live commentator. \nShe became a television fixture in New Zealand as the face of the long-running TVONE show ‘Good Morning’. As a journalist\, she worked as a foreign correspondent in Japan and has hosted radio and TV business shows over a 25 year\, multi award winning broadcasting career. With motherhood came a successful move into small business ownership. Mary is a frequent event MC in New Zealand. She’s a travel writer and enthusiastic cyclist.
URL:https://prinz.org.nz/event/in-the-hot-seat-media-and-presentation-training-for-pr-and-communications-practitioners-4/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220824T120000
DTEND;TZID=Pacific/Auckland:20220824T130000
DTSTAMP:20260407T112734
CREATED:20220803T044806Z
LAST-MODIFIED:20220823T215323Z
UID:25783-1661342400-1661346000@prinz.org.nz
SUMMARY:PRINZ Student Members Careers Workshop
DESCRIPTION:August 24th 2022 – 12:00 -1:00 pm\nOverview\nJoin our free careers workshop for PRINZ student members. This interactive online session is the perfect place to ask questions or explore options for your future comms career. \nYou can bring your own questions to discuss with hosts Lily Ng\, Paula Pollock and Makere Carroll\, or choose to listen in as the group takes a look at job advertisements\, comms CVs and interview tips together. \nYou’re more than welcome to bring a copy of your CV\, links to jobs or internships you’re applying for\, or other material you’d like some feedback on. \nYou must be a PRINZ student member to attend this workshop. Apply for your student membership or find out more about membership benefits.
URL:https://prinz.org.nz/event/prinz-student-members-careers-workshop/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220818T093000
DTEND;TZID=Pacific/Auckland:20220818T120000
DTSTAMP:20260407T112734
CREATED:20220627T022017Z
LAST-MODIFIED:20220817T011427Z
UID:24901-1660815000-1660824000@prinz.org.nz
SUMMARY:How to get positive news media coverage for your clients in today’s world  - A masterclass with Pete Burdon
DESCRIPTION:18th August 2022 9:30am – 12:00pm via Zoom\n				\nThank you for your interest in this masterclass. Registrations are now closed. If you are interested in joining us on the next one please email lauren@prinz.org.nz to be added to the interest list. If you are not currently on the mailing list\, and you'd like to be please email office@prinz.org.nz\nOverview\nSince the advent of Social Media\, it’s become harder for businesses to stand out as leaders in their niche. This is because everyone has their own online platform and it’s hard for clients to distinguish them all from one another. This is where coverage in traditional media and the ability to share that though multiple channels has become so powerful. The third-party endorsement it offers allows those who use it to stand out from the rest. \nAttracting this coverage for clients used to be a major focus of PR Practitioners\, but this has been dwindling over recent years as more and more communication platforms have appeared. While these are all effective\, they don’t come with the credibility and expert status that appearances in traditional media do. \nThis interactive course outlines the steps that PR Practitioners need to take in today’s world to get their clients into traditional media\, whether that be a national television news programme\, a niche magazine or an online news website. It will include short written exercises\, a brainstorming session and the use of examples to highlight points. \nLearning outcomes\nUnderstand what media to target and where to find them \nUnderstand exactly what reporters and presenters want (and how this has changed) \nUnderstand how to communicate with media (and how this has and hasn’t changed) \nUnderstand how to avoid aggravating reporters \nUnderstand advanced tactics to maximise coverage \nWho should attend?\nJunior level communicators \nMid and senior level communicators who want to refresh their skills or see how the role of publicist has changed \nPete Burdon (Founder and Head Trainer\, Media Training NZ)\n  \nAs a former daily newspaper reporter and government press secretary\, Pete has worked on both sides of the media. \nThis has given him a good understanding of how to work with the media in a way that benefits both parties. As well as helping clients master the media interview and media publicity processes over the last 20 years\, Pete is regularly in different forms of media himself. \nHe is also the author of Media Training for Modern Leaders. \nPete has two Masters Degrees (Journalism & Communication Management)\, lives in Christchurch and works across New Zealand and latterly Australia.
URL:https://prinz.org.nz/event/how-to-get-positive-news-media-coverage-for-your-clients-in-todays-world-a-masterclass-with-pete-burdon/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220811T163000
DTEND;TZID=Pacific/Auckland:20220811T183000
DTSTAMP:20260407T112734
CREATED:20220713T095749Z
LAST-MODIFIED:20220815T234803Z
UID:25256-1660235400-1660242600@prinz.org.nz
SUMMARY:Taking a kaupapa Maaori approach to communication
DESCRIPTION:August 11th 4:30pm – 6:30pm\nOverview\n The wait-list for this event has closed. Thank you so much for your interest in this sell-out event\, we look forward to having you on the next one! (The below tickets are only available to purchase for the 4 confirmed waitlisted attendees and are unfortunately not for purchase outside of that\, thank you for your interest)  \nFollowing the popularity of last year’s collaboration with Waikato-Tainui\, we’re back with a session that will provide insights into taking a kaupapa Maaori approach to your communications and public relations practice. \nOur event is inspired by Matariki\, and the values of reflection\, celebration and inspiration. \n  \nNick Maaka (Te Kāhui Tātari Ture – Criminal Cases Review Commission) returns to facilitate a panel made up of three local waahine working in the communications\, engagement and media space. \nHana-Rawhiti Maipi-Clarke\, Maioha Panapa and Donna-Lee Biddle will share their insights and experiences as Maaori communicators\, including: \n\na youth/rangatahi Maaori perspective on communications\nan introduction to maramataka  (Maaori lunar calendar) as a guide to communications and engagement\nan organisational approach to tikanga\, te reo and Te Tiriti\nwhat’s behind a new cultural guideline for New Zealand media\n\nThere will be a Q&A session with the panel at the end of their presentations. Tickets to last year’s event sold out – don’t miss this one! \nThanks to Katherine Barry and the Waikato-Tainui comms team for making this event happen.  \nReflect – Donna-Lee Biddle \nDonna-Lee is from Ngāti Pikiao\, Te Whakatōhea\, Ngāti Apakura and Maniapoto. She was raised in Murupara\, a small forestry town in the Bay of Plenty\, and spent her childhood riding horses “borrowed” from the back of the marae\, and swimming in the awa. She has four children and lives in Kirikiriroa with her husband. \nCurrently an investigator at Te Kāhui Tātari Ture – Criminal Cases Review Commission\, an independent Crown entity\, Donna-Lee was previously a journalist for Stuff\, covering large breaking news events such as the Whakaari eruption\, and was involved in and led many long-form investigations. She has won several Voyager Media awards for her work\, particularly in the feature writing and crime and justice sections. \nDonna-Lee is now a part-time columnist with Stuff\, and also studying a Master of Arts at Wintec\, due to be completed in August 2022. Her dissertation will analyse the representation of Maaori in the media and inform a cultural guideline for journalists and editors\, which she hopes will be utilised in newsrooms across the country. \nOn the panel\, Donna-Lee will be speaking about her current role as an investigator and her organisation’s approach to tikanga\, te reo\, and Te Tiriti\, as well as highlighting a few projects she worked on when she was a journalist. She will also speak briefly about her master’s project – why she chose to study that particular topic and what she hopes to achieve by publishing a cultural guideline. \n \nCelebrate – Hana-Rawhiti Maipi-Clarke   \nHana-Rāwhiti Maipi-Clarke (Waikato\, Ngā Puhi\, Ngāti Porou\, Te Atiawa\, Ngāi Tahu) knows the positive influence that maatauranga Maaori and maramataka Maaori can bring to the way we live. \nIn 2020\, Hana launched her book Maahina\, created to encourage rangatahi to better understand the environment and how it can help us physically\, mentally and emotionally. She is a passionate advocate for rangatahi mental health and education through maramataka\, and recently featured in an article on The Spinoff about her work using the maramataka and Matariki to help whaanau grow kai on their whenua. \nHana will provide an introduction to the influence of maramataka Maaori on people’s behaviours and attitudes\, and how it can guide the way we engage and communicate with people. \n \nInspire – Maioha Panapa \nMaioha Panapa is of Waikato-Maniapoto\, Ngai Taamanuhiri\, Rongowhakaata and Te Whaanau a Apanui descent. She was raised in the small south-eastern village of Te Muriwai\, 20km outside of Gisborne. \nMaioha spent the majority of her life on the East Coast\, until her family moved to Hamilton in 2012 to begin her secondary school years in a city with more opportunities. After graduating high school at Tai Waananga ki Ruakura\, Maioha began her Bachelor of Arts in Maaori Indigenous Studies and Anthropology at the University of Waikato. \nThe university became a place of endless challenges and possibilities\, a place where Maioha gained new skills that shaped the voice she wished to implement in matters that target tauira and rangatahi Maaori alike. \nGraduating in 2020\, Maioha went to work at Waikato-Tainui in the comms and engagement team\, taking up opportunities that included creating a national\, rangatahi-led COVID-19 social media campaign\, Ngaati Rangatahi. Led by rangatahi\, for rangatahi\, the campaign included creating content that relates to our youth\, whilst also sharing the right information from the right sources. What’s good for rangatahi is good for Aotearoa because that’s you\, that’s me\, that’s us. Pro-Whakapapa\, Pro-Whaanau\, Pro-Rangatahi!
URL:https://prinz.org.nz/event/taking-a-kaupapa-maaori-approach-to-communication/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220810T170000
DTEND;TZID=Pacific/Auckland:20220831T190000
DTSTAMP:20260407T112734
CREATED:20220608T003711Z
LAST-MODIFIED:20220708T030512Z
UID:24495-1660150800-1661972400@prinz.org.nz
SUMMARY:Develop your own Digital PR plan - 4 week course
DESCRIPTION:10th – 31st Aug 5:00pm – 7:00pm (Weekly Wednesday sessions)\n				\n\n				\nOverview\nWant to develop a Digital PR plan – but not sure where to start? Our newly developed 4-week course has been specially designed to help PR practitioners (both in-house and agency) understand the basics of Digital PR and how to design your own bespoke plan. Each week\, Digital PR expert Charlene White will walk you through the key steps and considerations you need to develop your own tailored Digital PR plan and process to then confidently execute. \nThe course will cover \nWeek 1: Intro  10th August 5:00pm – 7:00pm  \n\nWhat is Digital PR?\nThe digital tools and mindset you need to master Digital PR\nThe Digital PR process\n\nWeek 2: Getting started 17th Aug 5:00pm – 7:00pm \n\nAuditing and bench-marking: the complete checklist of everything you need to know and measure to ensure your brand/client’s Digital PR success\n\nWeek 3: Content and activation 24th Aug 5:00pm – 7:00pm \n\nDeveloping an optimised\, content plan\nWhy SEO and Search now need to be part of the Digital PR mix\n\n\nLeveraging your content across an integrated mix of channels (owned\, earned\, shared and paid) for success\n\nWeek 4: Finalisation of plan 31st Aug 5:00pm – 7:00pm \n\nFinalizing your plan with all key relevant metrics and processes\n\nWeekly time requirements \n\n2-hour group session as above\n1-hour 1 on 1 session with Charlene\nSelf-directed homework time 1-2 hours +/-\n\n VIDEO OVERVIEW: Please note the amended dates\,now being held in August 2022 to accommodate those with school holiday considerations.  \nPresenter\nCharlene White\, Digital PR course facilitator \nThe course is run by Auckland-based Digital PR expert\, Charlene White\, who coaches PR agencies\, in-house Comms teams and individuals on how to expand their PR skills beyond traditional media and PR techniques. \nHaving worked in high profile Corporate Comms roles in New Zealand\, the UK and the Middle East\, Charlene saw the impact the Digital Age was having on the Communications industry a few years ago – but found a lack of clarity and resources available to help PR pros learn and adapt to the new digital world. \nAs a result\, she spent several years studying Digital PR from some of the best in the business. She has since developed a comprehensive yet\, easy-to-follow\, Digital PR process of her own which smashes traditional PR techniques together with new digital tools\, data\, SEO and measurement metrics to capture audiences in both digital ‘Browse’ and ‘Search’ mode. \nHaving seen the success her process was creating for her consulting clients\, she launched DigiPR in 2019 to help PR pros lift their digital game. \nSince then\, she has coached hundreds of corporate teams\, agencies and individuals on how to expand their digital skills and client offerings and to show the true value and impact of their work…beyond column inches and sentiment. \nAs well as being a trainer for PRINZ\, she is also a coach for the Public Relations Institute of Australia (PRIA) and a mentor for Auckland University of Technology’s (AUT) Communications’ faculty.
URL:https://prinz.org.nz/event/develop-your-own-digital-pr-plan-4-week-course/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220810T120000
DTEND;TZID=Pacific/Auckland:20220810T130000
DTSTAMP:20260407T112734
CREATED:20220705T052434Z
LAST-MODIFIED:20220809T223721Z
UID:25098-1660132800-1660136400@prinz.org.nz
SUMMARY:Careers in PR and communication
DESCRIPTION:August 10th 2022 – 12:00 -1:00 via zoom\nOverview\nFancy a job in PR? Come along to our webinar and get a head start on your comms career. \nHear from a panel of recent graduates and young professionals as they share their tips for finding an internship\, impressing employers\, and landing a great first job. \nThis free event is brought to you by Massey University with support from the Public Relations Institute of New Zealand and the Auckland University of Technology. A big thanks to the PRINZ Central and Northern committees for facilitating. \nTo sign up for this free event\, please log into your PRINZ profile or create one using the blue “sign up” button at the top right of the page. Pre-registering is essential so you receive the zoom links and details ahead of the event. See you there! \nZoom links will go out the morning of the 10th to allow for those last minute sign ups! Pease do check your spam box.  \n \nYour MC is…\nFred Russo\nExecutive Director\, Botica Butler Raudon Partners\nFred has spent the past 16 years in New Zealand working with Fortune 500 companies\, IT businesses and local start-ups. He has led or managed PR programmes for technology giants including Intel\, Samsung\, LG\, and Symantec. Fred also drives the company’s social campaigns and brand activations. Fred moved to New Zealand from South East Asia in 2006\, but originally hails from the United States of America. He holds a Bachelor of Science in Public Relations and minor degrees in sociology and criminal justice from Northern Arizona University. A one-time international athlete\, Fred is a former NCAA springboard diver and circus manager. Fred was elected to Chair of the PRINZ Northern Committee in 2017 and is a sitting PRINZ Board member as well holding the qualification of APR (Accredited in Public Relations)\, a globally recognised mark of distinction for public relations professionals. \nIntroducing your panelists!\n \nHolly Fraser\nInternal Communications Coordinator\, Vista Group\nHolly Fraser is an Internal Communications Coordinator at Vista Group\, and former intern at two top Auckland PR agencies: Mango Communication and Botica Butler Raudon Partners. She graduated from the Auckland University of Technology in 2021 with a Bachelor of Communications\, majoring in public relations. Holly says she looks forward to growing her skillset and embracing new opportunities as she continues progressing in her career\, and working with more and more experienced professionals \n \nAinsley Harris\nSocial Media Advisor\, Kiwibank\nAinsley currently works as a Social Media Advisor at Kiwibank. She started off studying a Bachelor of Science at Otago University\, before completing a Bachelor of Communication at Massey University in Wellington. Through the Massey Communications Internship Programme she interned at social enterprise The Good Registry\, and still works with them today. Near the end of her degree\, she completed a Summer Internship at the Department of Internal Affairs\, and then worked as a Communications Advisor with them for a year. Around her studies\, Ainsley has worked in kitchens for about 5 years\, and used to have her own celebration cake business. She loves cooking\, baking\, gardening and writing \n \nMakere Carroll (Ngāti Tūwharetoa\, Ngāti Kahu)\nCommunications Advisor at Te Taura Whiri i te Reo Māori\nMakere is a Kōhanga Reo and Kura Māori graduate\, raised in South Auckland. She graduated in 2012 from Auckland University of Technology with a Bachelor of Communication Studies majoring in Creative Industries. She has both private and public sector experience\, working on different projects impacting communities throughout the country. She is currently the Communications Advisor at Te Taura Whiri i te Reo Māori\, focussed on the revitalisation of te reo Māori and normalising it as a living language. Makere is part of the team that leads campaigns including Te Wiki o te reo Māori and the Māori Language Moment. She coordinated the entry for the latter into the Golden World Awards run by the International Public Relations Association in 2021. It won the prestigious top prize ahead of hundreds of other entrants. Previously\, she’s worked in communications and engagement on transport and infrastructure projects\, including New Zealand’s largest infrastructure project: City Rail Link. As part of her engagement experience\, she established good relationships with Mana Whenua and connected with diverse communities across Aotearoa. \n \nRyan Willoughby\nSenior Communications Advisor at GNS Science\nRyan Willoughby holds a Bachelor of Communication (Public Relations) and is a Senior Communications Advisor at GNS Science. His passion is finding innovative ways to tell stories\, and he was named the PRINZ Young Public Relations Practitioner of the Year in 2021. He says the beauty of communications is that you effectively get to experience many jobs in your lifetime. With work experience in the sports\, health\, science and tourism industries\, his stories include a great white shark who picked up an underwater camera\, Prince Harry photobombing his boss at the Commonwealth Games\, a kākāpō brain surgery and the development of the first COVID-19 test in New Zealand. He has worked on campaigns to help kiwi babies fight infleunza\, and to help reduce inequities in cervical cancer screening. Ryan believes communication is universal\, and there is more to communications than writing – like photography\, design\, oration and video.
URL:https://prinz.org.nz/event/careers-in-pr-and-communication/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220726T100000
DTEND;TZID=Pacific/Auckland:20220726T110000
DTSTAMP:20260407T112734
CREATED:20220719T023655Z
LAST-MODIFIED:20220719T023738Z
UID:25390-1658829600-1658833200@prinz.org.nz
SUMMARY:New professionals coffee catch-up
DESCRIPTION:Tuesday 26th July 10-11am\nAre you new to the comms profession and working in Wellington? \nCome grab a coffee with us on Tuesday 26 July\, 10.00am at The Lab on Customhouse Quay. \nThis casual meet and greet is a great way to build your network and meet some new people. No need to register\, just swing by and say hello!
URL:https://prinz.org.nz/event/new-professionals-coffee-catch-up/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220704T130000
DTEND;TZID=Pacific/Auckland:20220704T140000
DTSTAMP:20260407T112734
CREATED:20220621T232744Z
LAST-MODIFIED:20220629T062345Z
UID:24838-1656939600-1656943200@prinz.org.nz
SUMMARY:Online Panel Session – Tips on using and championing plain language
DESCRIPTION:4 July 2022 @ 1:00 pm – 2:00 pm\n				\n\n				\nOverview\nWriting well takes skill\, time and effort. Cutting through the jargon to explain complex issues in a concise readable way that connects with your audience is challenging. \nPlain language enables people to participate in government\, commercial\, legal\, and leisure activities more effectively because they can understand the information presented to them. Plain language also has proven benefits for organisations that use it in their communications — including significant cost savings and better engagement with customers. \nTo pick up some tips on creating plain language documents\, working collaboratively with your audience on delivering for them and how to champion the value of plain language in your organisation join us for this lunchtime webinar. \nWhether it’s writing for the web\, social\, an annual report or responding to questions from the public we have a great panel lined up to offer their insights. We’ll also cover the Plain Language Awards 2022 with nominations closing at the end of July – so if you’re inspired there’s still time to enter! \nAbout the panellists:\n  \nLynda Harris\, Founder and Chief Executive of Write – Lynda is a communications specialist who believes that plain language makes the world a better place. Supported by her like-minded team\, she’s built a company that aims to put clarity and connection at the heart of every business communication. \nLynda believes that clear communication isn’t just a ‘nice-to-have’. It’s essential to the smooth and successful operation of any organisation. Poor writing wastes time and money\, but it also risks losing the trust of customers. Under Lynda’s leadership\, Write has become the largest plain language consultancy in the world. \n												\n																										 \nSacha Green\, National Advisor – Legal & Strategic and Violet Chong\, National Information Coordinator at the Citizen’s Advice Bureau – Citizens Advice Bureau were the overall winners of the 2021 Plain English Awards\, commended for their ability to translate complex issues and ‘legal-speak’ into language that is simple and to-the-point. The judges were particularly impressed with how they did this over multiple channels.  \nSacha sees plain language as a tool for empowerment. She has a long-term commitment to access to justice issues and is passionate about using plain language to help people understand their rights and responsibilities. Sacha also leads CAB’s Campaign for Inclusion in a Digital Age\, which highlights the need for information and services to be delivered across multiple channels.  \nViolet is the main person who looks after the content on the CAB website and has a knack for saying things plainly. Violet constantly reviews and updates the website to ensure the information is clear\, relevant\, and accurate. This includes managing over 2\,500 plain language questions and answers about people’s rights. \n  \nSuzie Tingley\, Manager Digital Deliver at Te Hiringa Hauora | Health Promotion Agency – As the Lead Digital Communications Advisor Suzie was a key member of the Ministry of Social Development Digital Communications Team which won the Best Plain English Website — Public Sector 2021. Working alongside the MSD Youth Service they engaged with young people to ask them for their views on transforming the Youth Service Ratonga Taiohi website into one that hosted meaningful content in a tone and language that spoke directly to them. \nSuzie is an experienced channels manager having worked across multiple public sector agencies in a variety of roles. She’s passionate about increasing diversity\, equity and inclusion online through partnering with users and stakeholders in product design and development to deliver better outcomes. \n												\n																										 \nDr Ian Civil\, a trauma surgeon at Auckland City Hospital and co-director of the National Trauma Network – Winners of the 2021 Best Plain English Annual Report Award\, the National Trauma Network used its annual report to communicate data\, science and medicine in a meaningful way. Through a mix of striking visual elements and people’s stories the Annual Report presents information on the patterns of injury in New Zealand. \nProfessor Ian Civil is Professor of Surgery with the University of Auckland and practices as a vascular surgeon at Auckland City Hospital where he is the Director of Trauma Services. He has served on a number of international trauma organisations and was a founding member of the Australasian Trauma Society. \nNOTE: You will receive a confirmation email upon purchase. Zoom details will be sent to all participants on Monday morning to allow for those who register over the weekend. Please check your junk mail for the zoom link.
URL:https://prinz.org.nz/event/online-panel-session-tips-on-using-and-championing-plain-language/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220704T093000
DTEND;TZID=Pacific/Auckland:20220707T120000
DTSTAMP:20260407T112734
CREATED:20220610T014535Z
LAST-MODIFIED:20220610T014932Z
UID:24620-1656927000-1657195200@prinz.org.nz
SUMMARY:Public Relations Strategy and Evaluation
DESCRIPTION:July 4th – July 7th  9:30am-12:00pm daily.\n				\n\n				\nOverview\nEffective public relations and communication strategy supports organisational outcomes\, is feasible\, can be resourced and is essential if we are to successfully navigate the tides of uncertainty. As organisations grow in size\, communication often becomes a mix of tactics\, with channels full of information that hinders rather than helps. Without a clear strategy\, your time and resources are wasted and the value of your work will be missed. This session explores what we need to rethink\, renew and reinvent in order to develop and implement strategies that work in today’s unpredictable world.  Over four online sessions\, you will learn how to develop a clear strategy\, tied to business outcomes that delivers results. You will be encouraged to develop strategies for your organisation with practical components designed to help you formulate effective communication plans. \n  \nKey Content \n\nStrategies for uncertain times – rethinking old rules\nWhere are we now? Developing situational intelligence\nCritical relationships – who are you talking to\, engaging with or working alongside?\nIdentifying issues and risk – checking the crisis plan\nThe audit – what can we do with what we’ve got?\nThe good citizen – are we behaving well?\nUnderstanding the digital dimension\nHow effective are we now – measuring what’s in place and what matters\nSetting your destination – what are your outcomes?\nNavigation – how will you get there and what resources do you need?\nKnowing when you’ve arrived – measuring and evaluating success\nCreative problem solving\, courageous strategies\, choosing channels\n\n  \nLearning outcomes \n\nUnderstanding the role of issues and risk in strategic planning\nUnderstanding the dimensions and scope of public relations strategies\nUnderstanding approaches to communication research\, measurement and evaluation\nUnderstanding and knowledge of effective strategy development\nUnderstanding and knowledge of effective stakeholder engagement\nUnderstanding of creative problem solving strategic challenges\nUnderstanding the role of situational intelligence and behavioural analysis\n\nThis course is delivered online via Zoom across 4-morning sessions 9:30 – 12:00 \nCatherine Arrow\, LPRINZ\, FCIPR\, Founding Chartered Public Relations Practitioner \nCatherine Arrow is an international public relations consultant and educator. She heads PR Knowledge Hub Ltd\, a learning and development centre for public relations and communication professionals delivering online and face-to-face training. \nA PRINZ Life member\, a Fellow of the Chartered Institute of Public Relations and a Founding Chartered Public Relations Practitioner\, Catherine has served the public relations profession for many years contributing at national and global levels. She is a former Secretary of the Global Alliance for Public Relations and Communication Management\, serving on the board from 2008 – 2015.  \nAlongside her own consultancy work\, she lectures\, writes and speaks about public relations. Her career has spanned both the Northern and Southern Hemispheres and\, in 2012\, she was presented with the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession.
URL:https://prinz.org.nz/event/public-relations-strategy-and-evaluation-3/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220630T170000
DTEND;TZID=Pacific/Auckland:20220630T193000
DTSTAMP:20260407T112734
CREATED:20220530T221846Z
LAST-MODIFIED:20220609T052000Z
UID:24367-1656608400-1656617400@prinz.org.nz
SUMMARY:Northern Networking
DESCRIPTION:30th June 2022 @ 5:00pm – 7:30pm\n\nThe PRINZ Northern Committee are pleased to host an in-person networking event at La Zeppa\, Auckland Central. \nCome one and come all PRINZ Northern members. This no agenda networking event is simply an excuse to get out and about and meet face to face with likeminded PRINZ professionals. Have a drink\, have a yarn and be ready with your best war stories. The first drink is on us\, and we do hope you come along to connect in real life. \nPlease register below for your free ticket.
URL:https://prinz.org.nz/event/northern-networking/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220628T093000
DTEND;TZID=Pacific/Auckland:20220628T150000
DTSTAMP:20260407T112734
CREATED:20220316T220217Z
LAST-MODIFIED:20220622T083448Z
UID:21902-1656408600-1656428400@prinz.org.nz
SUMMARY:The Right Words - Writing Series with Catherine Arrow
DESCRIPTION:Tuesdays through June @ 9:30am – 3:00pm\nOverview\nThe Write Month – The Right Words  \nWriting. It’s a fundamental skill for public relations and communication practitioners – but is the writing on the wall for the written word? In today’s world\, where artificial intelligence can produce the content we read in a heartbeat\, is your writing good enough to stand up to the robots? \nTo help you meet the challenge\, this June sees the return of The Write Month\, four online sessions exploring how writing\, reading and meaning has changed.  Each session is designed to build your confidence as a writer\, help you find the right words to engage your communities and tell stories that transform. Take one session – or take them all. Mix and match sessions to rethink\, refresh and renew your writing skills. \n7 June 2022 – The Right Words – Storytelling for Humans REGISTRATIONS HAVE NOW CLOSED \nFaced with our ongoing battle with the algorithms\, this session looks at ways to find and develop stand-out stories that can be seen\, heard and understood – even in the age of outrage. Explore ways to tell stories that build trust\, demonstrate leadership and engage humans. The session is designed to challenge your thinking – it is pertinent\, practical and full of new perspectives. We cover the fundamentals of storytelling\, from finding your story to choosing the right words\, the right tone and the right style so you can connect with your readers. Online\, practical and an opportunity to refresh your approach to writing\, this session is designed to get you off the blank page and bring your story to life. \n\nWhat’s the story – how to get to the heart of what’s going on\nTrust\, truth and transparency\nFinding humanity – making the softer voices heard\nEngage readers with your first five words\nSeason with style – how to adapt your tone and style at speed and still make sense\nInterest and intrigue – how to keep your readers with you to the end\nChop and change – how to keep your copy concise and your ideas clear\nWhen the full stop is your friend – secrets of practical punctuation and excellent editing\n\n14 June 2022 – The Right Words – News Writing for Now REGISTRATIONS ARE NOW CLOSED \n9:30 am -12:00 pm  and 12:45 pm – 3:00 pm.   \nMisinformation\, disinformation\, mainstream media under fire – who believes anything they see in the news right now? Is it the truth or just another opinion amplified? This practical and provocative session takes you through the principles of good news copy\, what makes news now and the steps you can take to create good media relationships. Online\, practical and a chance to refresh your approach to news writing\, this session is designed to get you off the blank page and move you closer to a front page. \n\nMake sure it’s news – understanding what makes a news story\nStructure and length\nThe art of the edit\nHeadline hacks\nNews scents and snacks\nFake or fact? Managing accuracy and timing\n\n21 June 2022 – The Right Words – Web Writing for Now REGISTRATIONS ARE NOW CLOSED \n9:30 am-12:00 pm  and 12:45 pm – 3:00 pm.  \nDid you know Google’s rewriting your words? And have you worked out which websites are written by AI helpers? No? Then come and take a deep dive into data and writing for the web in all its forms. This session is designed to show you how to weave words for the web\, write for your user and create content that gets found. Online\, practical and a chance to refresh your approach to writing for the web\, this session is designed to get you off the blank page and connect you with your users. \n\nInformavores – understanding user needs and behaviours\nContent conundrums – finding the right words for the right place\nSocial structures – developing style and tone\, care and consideration across the networks\nFull of character – meeting the challenge of the very short story\nSearch me – developing content that finds your user (even when they didn’t know that’s what they needed)\nA writer’s little helpers – looking at the new AI content machines\n\n28 June 2022 – The Right Words – Speaking Out  \n9:30 am-12 pm  and 12:45 pm – 3:00 pm.  \nThe spoken word is powerful. It persuades. It motivates. It changes hearts and stimulates minds. But before we speak\, we need to write\, whether we are preparing a speech or weaving threads of thought together for a video presentation. This session develops your speechwriting skills\, looks at the language of persuasion and influence and delves into structure and scripting. Online\, practical and a chance to develop your persuasive writing and influence skills\, this session is designed to help you move from notes to nuance. \n\nThe language of persuasion – ethics\, logic and emotion\nMove me – understanding what your listener needs to hear\nStrength and circumstance – finding the right words for the right moment\nStructure and form – the rules to follow and the rules to break\nStand and deliver – building confidence\, influencing styles\n\nLearning outcomes – all sessions \n\nDeveloped understanding of storytelling in complex times\nDeveloped understanding of different writing styles\nReview and understanding of basic principles\nDeveloped understanding of new approaches to writing\nDeveloped understanding of structure\, speed and clarity\nImproved understanding of varying channel demands\n\nWho should attend? \nThe session is designed for anyone who wants to refresh and improve their writing skills in our rapidly changing world of words. \nPresenter\nCatherine Arrow\, LPRINZ\, FCIPR\, Founding Chartered Public Relations Practitioner \nCatherine Arrow is an international public relations consultant and educator. She heads PR Knowledge Hub Ltd\, a learning and development centre for public relations and communication professionals delivering online and face-to-face training. \nA PRINZ Life member\, a Fellow of the Chartered Institute of Public Relations and a Founding Chartered Public Relations Practitioner\, Catherine has served the public relations profession for many years contributing at national and global levels. She is a former Secretary of the Global Alliance for Public Relations and Communication Management\, serving on the board from 2008 – 2015. \nAlongside her own consultancy work\, she lectures\, writes and speaks about public relations. Her career has spanned both the Northern and Southern Hemispheres and\, in 2012\, she was presented with the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession. \n \nThis course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary: \nCommunication Capabilities \n\nTo align communication strategies with organizational purpose and values\nTo identify and address communication problems proactively\nTo conduct formative and evaluative research to underpin communication strategies and tactics\nTo communicate effectively across a full range of platforms and technologies.\n\n\nThis course has a minimum number requirement\, so please book early to ensure the course is not cancelled.  \nThe ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy. \nSessions can be bought individually or as a pack of four. Please select your ticket carefully as numbers are limited to 9 per session. 
URL:https://prinz.org.nz/event/the-right-words-writing-series-with-catherine-arrow/
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BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220531T130000
DTEND;TZID=Pacific/Auckland:20220531T140000
DTSTAMP:20260407T112734
CREATED:20220516T044335Z
LAST-MODIFIED:20220602T041525Z
UID:23850-1654002000-1654005600@prinz.org.nz
SUMMARY:Public Relations Institute of New Zealand National AGM 2022
DESCRIPTION:31 May 2022 @ 1:00pm\n				\n\n				\nZOOM LINK WILL BE SENT TO ALL REGISTRANTS at 10:30am 31st May. If you have not yet registered or sent your proxy form in \, please do so by 10:30am 31st May to ensure you are sent the link.  \nOPEN TO ALL PRINZ MEMBERS \nNotice is hereby given that the Annual General Meeting of members of the Public Relations Institute of New Zealand Inc. will be held at 1pm on Tuesday 31 May via Zoom.   \nPlease register below to attend the Annual General Meeting \nAgenda \n\nPresident’s welcome\nApologies and proxies  (click here for a form)\nConfirm the minutes of the Annual General Meeting held on 28 May 2021 (click here to review)\n2021 Financial Statements\nConfirmation of four elected PRINZ board members (click here to vote) Voting closes 1pm Monday 23 May 2022.\nGeneral Business\n\nPlease forward apologies and proxies to office@prinz.org.nz no later than 1pm Monday 30 May 2022 or bring them to the meeting.
URL:https://prinz.org.nz/event/public-relations-institute-of-new-zealand-agm/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220530T093000
DTEND;TZID=Pacific/Auckland:20220602T120000
DTSTAMP:20260407T112734
CREATED:20220509T060708Z
LAST-MODIFIED:20220610T013743Z
UID:23645-1653903000-1654171200@prinz.org.nz
SUMMARY:Public Relations Strategy and Evaluation
DESCRIPTION:31 May 2022 – 02 June 2022 @ 9:30 am – 12:00 pm\n\nBACK BY POPULAR DEMAND\nOverview\nEffective public relations and communication strategy supports organisational outcomes\, is feasible\, can be resourced and is essential if we are to successfully navigate the tides of uncertainty. As organisations grow in size\, communication often becomes a mix of tactics\, with channels full of information that hinders rather than helps. Without a clear strategy\, your time and resources are wasted and the value of your work will be missed. This session explores what we need to rethink\, renew and reinvent in order to develop and implement strategies that work in today’s unpredictable world.  Over four online sessions\, you will learn how to develop a clear strategy\, tied to business outcomes that delivers results. You will be encouraged to develop strategies for your organisation with practical components designed to help you formulate effective communication plans. \nKey Content \n\nStrategies for uncertain times – rethinking old rules\nWhere are we now? Developing situational intelligence\nCritical relationships – who are you talking to\, engaging with or working alongside?\nIdentifying issues and risk – checking the crisis plan\nThe audit – what can we do with what we’ve got?\nThe good citizen – are we behaving well?\nUnderstanding the digital dimension\nHow effective are we now – measuring what’s in place and what matters\nSetting your destination – what are your outcomes?\nNavigation – how will you get there and what resources do you need?\nKnowing when you’ve arrived – measuring and evaluating success\nCreative problem solving\, courageous strategies\, choosing channels\n\nLearning outcomes \n\nUnderstanding the role of issues and risk in strategic planning\nUnderstanding the dimensions and scope of public relations strategies\nUnderstanding approaches to communication research\, measurement and evaluation\nUnderstanding and knowledge of effective strategy development\nUnderstanding and knowledge of effective stakeholder engagement\nUnderstanding of creative problem solving strategic challenges\nUnderstanding the role of situational intelligence and behavioural analysis\n\nTHIS COURSE IS DELIVERED ONLINE AND IS BROKEN UP INTO 4 SESSIONS ACROSS 4 DAYS. \nCatherine Arrow\, LPRINZ\, FCIPR\, Founding Chartered Public Relations Practitioner \nCatherine Arrow is an international public relations consultant and educator. She heads PR Knowledge Hub Ltd\, a learning and development centre for public relations and communication professionals delivering online and face-to-face training. \nA PRINZ Life member\, a Fellow of the Chartered Institute of Public Relations and a Founding Chartered Public Relations Practitioner\, Catherine has served the public relations profession for many years contributing at national and global levels. She is a former Secretary of the Global Alliance for Public Relations and Communication Management\, serving on the board from 2008 – 2015. \nAlongside her own consultancy work\, she lectures\, writes and speaks about public relations. Her career has spanned both the Northern and Southern Hemispheres and\, in 2012\, she was presented with the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession.
URL:https://prinz.org.nz/event/public-relations-strategy-and-evaluation-2/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220526T093000
DTEND;TZID=Pacific/Auckland:20220526T120000
DTSTAMP:20260407T112734
CREATED:20220316T030439Z
LAST-MODIFIED:20220525T004153Z
UID:21887-1653557400-1653566400@prinz.org.nz
SUMMARY:Integrated Marketing Communications Masterclass - Online Via Zoom
DESCRIPTION:26th May 2022 9:30 am – 12:00pm\n\nOverview\nIn a decade of fake news\, short attention spans and decreasing budgets\, how on earth do you create marketing PR campaigns that make an impact and deliver results for your organisation or your brand? \nWith the proliferation of channels – owned\, earned and paid – communication professionals now need to understand consumers and the market better than ever before. We also need to understand the communications channels and how they work. \nGenerating consumer insights\, understanding brands and then developing the creative ideas that bring them together in one glorious public relations campaign is the subject of this short course. Not quite the search for the Holy Grail but some insights into how to light the way. \nCore Content \n\nPR’s place in the marketing mix\nUnderstanding the consumer\nDeveloping integrated marcomms plans based on consumer insights\nIdentifying the right communication channels\nCase studies to demonstrate this approach in action\n\nLearning Outcomes \n\nUnderstanding the marketing communications environment\nLearn how to find consumer insights and understand brands\nLearns ways to develop PR plans based on these understanding\n\nPresenter\nClaudia Macdonald\, Mango \nIn 1995 Claudia started a PR agency within DDB Group\, promoting both DDB clients and campaigns. Renamed Mango in 2000\, it has become one of New Zealand’s best known communications agencies offering PR\, experiential /events and social media. \nWith 26 staff\, Mango boasts an array of global and local clients\, including Samsung\, McDonald’s\, Specsavers and Kiwi Property. \nA former journalist\, Claudia’s strengths lie in understanding human behaviour and how to engage them through strategic communications. With more than 30 years’ experience both in NZ and the UK\, Claudia has worked across all communications disciplines and business sectors \n \nThis course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary: \nCommunication Capabilities \n\nTo align communication strategies with organisational purpose and values\nTo identify and address communication problems proactively\nTo conduct formative and evaluative research to underpin communication strategies and tactics\nTo communicate effectively across a full range of platforms and technologies.\n\n\nThis course has a minimum number requirement\, so please book early to ensure the course is not cancelled. The ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy.
URL:https://prinz.org.nz/event/integrated-marketing-communications-masterclass-online-via-zoom/
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BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220520T183000
DTEND;TZID=Pacific/Auckland:20220520T230000
DTSTAMP:20260407T112734
CREATED:20220406T221718Z
LAST-MODIFIED:20220610T002716Z
UID:22712-1653071400-1653087600@prinz.org.nz
SUMMARY:2022 PRINZ Awards Gala Dinner
DESCRIPTION:20 May 2022\n6.00pm – 11.00pm\nWintergarden\, The Civic\n\nRegistrations for the PRINZ Awards Gala have now closed. Please email the office with any queries about your registration for this event. office@prinz.org.nz  \nCome join the PRINZ Awards finalists\, APR graduands\, the PRINZ Board and members of the PRINZ College of Fellows in a night of celebration at the enchanting Wintergarden. \nPRINZ will announce Gold\, Silver and Bronze winners and induct the new Fellows. \nThe evening promises to be a celebratory affair and an occasion to catch up with friends\, colleagues and peers after almost a year of virtual meetings. \nMC: Te Radar\nWith a string of awards\, including the country’s highest accolades for television and comedy\, Te Radar is one of New Zealand’s most recognised entertainers and presenters. He has an extensive career in documentary making\, writing\, stage and screen directing\, as well as being a celebrated comedian and satirist. Some of the remarkable adventures Te Radar has embarked on include diving with sharks\, plunging into the frozen Ross Sea\, interviewing Yassar Arafat under the watchful eye of gun-toting Palestinian soldiers\, and being stung by a scorpion (in a rather awkward place ). His passion for and knowledge of the untold stories of New Zealand history inspired his critically-acclaimed 2017 TVNZ series Te Radar ‘s chequered Past. \n \nCOVID-19 Update \nUnder the ORANGE light level of the Covid Protection Framework\, attendees at in-person courses and events no longer require a vaccine pass or need to scan in. \nWhilst not mandatory\, the use of face masks is encouraged when outside of the defined event space and when moving to other areas of the venue such as shared bathrooms. \nIf you are unwell or have any Covid-19 symptoms\, please do not attend the course or event. \nPlease follow any venue specific guidelines set out as you enter the venue.
URL:https://prinz.org.nz/event/2022-prinz-awards-gala-dinner-save-the-date/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220519T183000
DTEND;TZID=Pacific/Auckland:20220519T213000
DTSTAMP:20260407T112734
CREATED:20220426T023012Z
LAST-MODIFIED:20220610T002002Z
UID:23206-1652985000-1652995800@prinz.org.nz
SUMMARY:Fellows and Life Members Dinner
DESCRIPTION:19 May 2022 @ 6.30 pm – 9.30 pm\n\nThe annual Fellows and Life Members dinner is always a highlight. \nCome to reconnect and catch up with your senior peers. On the night\, PRINZ will welcome our new Fellows to the College. \nThe dinner will be held at Non Solo Pizza\, an Auckland institution with the best courtyard this side of Palermo. Non Solo showcases the best of the best modern Italian cuisine. \nPlease indicate your dietary requirements at checkout. \nTicket price is GST inclusive. \nPlease be aware of PRINZ payment and cancellation policy.
URL:https://prinz.org.nz/event/fellows-and-life-members-dinner/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220518T101500
DTEND;TZID=Pacific/Auckland:20220518T120000
DTSTAMP:20260407T112735
CREATED:20220506T053900Z
LAST-MODIFIED:20220517T001446Z
UID:23585-1652868900-1652875200@prinz.org.nz
SUMMARY:Waikato Internal Communications Clinic
DESCRIPTION:18 May @ 10:15 am – 12:00 pm\n\nOverview\nCome along to this fast-paced and practical learning event where you’ll get to pose some of your burning internal communications questions to our expert panel. \nThe session will be kicked off by Ron Murray\, senior account director at Wright Communications.  Ron is a regular PRINZ course tutor and recognised expert in the field of internal communications\, having written a guide to the subject in 2018 which went to a second edition last year.  A trained English teacher\, journalist and marketer\, he has more than 30 years’ corporate communications management and consulting experience across a wide range of organisations including Coopers & Lybrand\, the former Midland Regional Health Authority\, South Auckland Health\, GlaxoSmithKline\, Merck Sharp & Dohme\, Siemens NZ Ltd and KiwiRail. \nJoining Ron on the ‘clinic’ panel will be a range of Waikato- based internal communications experts. Panellists include: \n\nJenna Waite-Leonard\, Communications and Digital Experience Manager at Toi Ohomai\nNicole Nooyen\, Head of Communications and Engagement at Hamilton City Council\nGlenn Forster\, General Manager at McCaw Lewis\nMarie Simpson\, Network Engagement and Communication Director at Pinnacle\n\nEach registrant will be sent a survey ahead of the event\, allowing you to pose a specific question to the panel.  Everyone’s question will be answered – either at the event or in writing afterward. \nPresenter\nRon Murray\nA trained journalist and marketer whose writing skills are anchored in a first career as an English teacher\, Ron has compiled a rich dossier of experience across more than 25 years in public relations and corporate communications management. \nIn that time he has developed a strong set of communications capabilities including corporate and marketing communications\, relationship\, sponsorship and publications management\, media and government relations and internal communications.  He has brought his skills and knowledge to both agency and in-house communications roles\, in the private and public sectors for clients in Health\, Pharmaceuticals\, Forestry\, Banking\, Technology\, Transport\, Professional Services\, Energy\, Computing and the Not-for-Profit sector. \nRon’s experience includes communications management roles with KiwiRail\, Siemens (NZ) Ltd\, Merck Sharp & Dohme\, GlaxoSmithKline and Counties Manukau DHB.  His consulting ethos is the importance of clearly understanding his clients’ communications needs\, goals and priorities\, and bringing all the weapons in his armoury to bear on meeting them. \nOutside his working life\, Ron enjoys time with his family\, dabbles in music\, surfs occasionally\, reads voraciously\, and turns some of New Zealand’s most beautiful timbers to unwind. \n \nCOVID-19 Update \nUnder the ORANGE light level of the Covid Protection Framework\, attendees at in-person courses and events no longer require a vaccine pass or need to scan in. \nWhilst not mandatory\, the use of face masks is encouraged when outside of the defined event space and when moving to other areas of the venue such as shared bathrooms. \nIf you are unwell or have any Covid-19 symptoms\, please do not attend the course or event. \nPlease follow any venue specific guidelines set out as you enter the venue.
URL:https://prinz.org.nz/event/waikato-internal-communications-clinic-2/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220516T093000
DTEND;TZID=Pacific/Auckland:20220519T120000
DTSTAMP:20260407T112735
CREATED:20220407T061009Z
LAST-MODIFIED:20220509T053559Z
UID:22742-1652693400-1652961600@prinz.org.nz
SUMMARY:Public Relations Strategy and Evaluation
DESCRIPTION:16 May 2022 – 19 May 2022 @ 9:30 am – 12:00 pm\n\nOverview\nEffective public relations and communication strategy supports organisational outcomes\, is feasible\, can be resourced and is essential if we are to successfully navigate the tides of uncertainty. As organisations grow in size\, communication often becomes a mix of tactics\, with channels full of information that hinders rather than helps. Without a clear strategy\, your time and resources are wasted and the value of your work will be missed. This session explores what we need to rethink\, renew and reinvent in order to develop and implement strategies that work in today’s unpredictable world.  Over four online sessions\, you will learn how to develop a clear strategy\, tied to business outcomes that delivers results. You will be encouraged to develop strategies for your organisation with practical components designed to help you formulate effective communication plans. \nKey Content \n\nStrategies for uncertain times – rethinking old rules\nWhere are we now? Developing situational intelligence\nCritical relationships – who are you talking to\, engaging with or working alongside?\nIdentifying issues and risk – checking the crisis plan\nThe audit – what can we do with what we’ve got?\nThe good citizen – are we behaving well?\nUnderstanding the digital dimension\nHow effective are we now – measuring what’s in place and what matters\nSetting your destination – what are your outcomes?\nNavigation – how will you get there and what resources do you need?\nKnowing when you’ve arrived – measuring and evaluating success\nCreative problem solving\, courageous strategies\, choosing channels\n\nLearning outcomes \n\nUnderstanding the role of issues and risk in strategic planning\nUnderstanding the dimensions and scope of public relations strategies\nUnderstanding approaches to communication research\, measurement and evaluation\nUnderstanding and knowledge of effective strategy development\nUnderstanding and knowledge of effective stakeholder engagement\nUnderstanding of creative problem solving strategic challenges\nUnderstanding the role of situational intelligence and behavioural analysis\n\n \nCatherine Arrow\, LPRINZ\, FCIPR\, Founding Chartered Public Relations Practitioner \nCatherine Arrow is an international public relations consultant and educator. She heads PR Knowledge Hub Ltd\, a learning and development centre for public relations and communication professionals delivering online and face-to-face training. \nA PRINZ Life member\, a Fellow of the Chartered Institute of Public Relations and a Founding Chartered Public Relations Practitioner\, Catherine has served the public relations profession for many years contributing at national and global levels. She is a former Secretary of the Global Alliance for Public Relations and Communication Management\, serving on the board from 2008 – 2015. \nAlongside her own consultancy work\, she lectures\, writes and speaks about public relations. Her career has spanned both the Northern and Southern Hemispheres and\, in 2012\, she was presented with the Public Relations Institute of New Zealand President’s Award for exemplary contribution to the profession.
URL:https://prinz.org.nz/event/public-relations-strategy-and-evaluation/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220512T120000
DTEND;TZID=Pacific/Auckland:20220512T130000
DTSTAMP:20260407T112735
CREATED:20220412T000052Z
LAST-MODIFIED:20220505T025932Z
UID:22886-1652356800-1652360400@prinz.org.nz
SUMMARY:Riding the Great Resignation Wave
DESCRIPTION:12 May @ 12:00 pm – 1:00 pm\n\nHear from experts as they share insights on how demonstrating a strong employee value proposition (EVP) can help attract and retain talent and the role communications can play to further bolster it. \nThe Panellists are.. \nLynley Lischner General Manager\, Communicators \nClaudia Macdonald Executive Director Mango Communications Aotearoa NZ \nThis event is brought to you by the PRINZ Northern Committee.
URL:https://prinz.org.nz/event/riding-the-great-resignation-wave/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220503T100000
DTEND;TZID=Pacific/Auckland:20220503T120000
DTSTAMP:20260407T112735
CREATED:20220126T041104Z
LAST-MODIFIED:20220502T000549Z
UID:20795-1651572000-1651579200@prinz.org.nz
SUMMARY:How to be an Influencer within your Organisation - An Online Workshop with Tracey Bridges
DESCRIPTION:3rd – 5th May 2022 @ 10:00 am – 12:00 pm\n				\n\n				\nRegistrations are now closed. Thank you for your interest. If you would like to register your interest for  future sessions please email lauren@prinz.org.nz\nPLEASE NOTE: This course has been moved ONLINE via zoom. It will be held over 3 daily sessions. 3rd-5th of May 2022 10am-12:00pm. Attendance of all 3 sessions is vital if you want to participate.\nThis workshop has a minimum number requirement\, so please book early to ensure the workshop is not canceled.  \nOverview \nCommunications: everyone has an opinion\, and everyone thinks they’re an expert. It’s a problem accountancy and legal teams in organisations rarely encounter\, but for communication professionals it can be a common frustration\, and it means that – more than any other professional service – we need to be brilliant at influencing. \nGreat influencing skills can ensure communications professionals are at the top table\, able to advise on strategy\, and in a position to make a real difference to their organisation’s decision making and therefore its reputation. \nJoin PRINZ Fellow Tracey Bridges for an interactive workshop aimed at helping practitioners gain personal influence – an important skill for communicators who want to progress\, and really make a difference. \nCourse content \nThis will be an interactive workshop\, where participants will be able to put their influencing abilities to the test in a safe environment. In this workshop we will discuss and learn about: \n\nwhy influence matters\, and what difference influence can make\nwhat senior management teams want from their communication teams\nwhat happens without influence (war stories)\nkey attributes of influential people\ntools and techniques for gaining more influence\n\nLearning outcomes \nWorkshop attendees will be: \n\nMore confident in their ability to influence\nAble to critically assess their own personal influencing skills\, and know the areas they need to work on to gain more influence\nAble to implement influencing strategies that are appropriate in their workplace and in their team context\n\nWho should attend?  \nProfessional communicators\, particularly those at junior or intermediate levels\, or those working in challenging organizational context \nPresenter \nTracey Bridges\, FPRINZ \nTracey Bridges is a leading practitioner in the areas of strategic communications\, behaviour change and issues management. A PRINZ Fellow\, she has worked on projects involving public\, private and not for profit organisations. She is an experienced facilitator\, and provides professional development and mentoring for communications teams\, management teams and boards.  \nTracey had a twenty year career in communication consulting\, including as a founding partner of trans-Tasman communications consultancy SenateSHJ. These days\, Tracey is a Director and co-Founder of The Good Registry\, a social enterprise helping people translate their gift spending into donations to good causes. She’s also a professional director\, serving as Chair of the Wellington Regional Economic Development Agency\, and a Trustee for the Wellington Regional Stadium Trust and the Digital Media Trust \n																										 \nThis course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary: \nCommunication Capabilities \n\nTo align communication strategies with organisational purpose and values\nTo identify and address communication problems proactively\nTo conduct formative and evaluative research to underpin communication strategies and tactics\nTo communicate effectively across a full range of platforms and technologies.\n\n\nThis workshop has a minimum number requirement\, so please book early to ensure the workshop is not canceled. \nThe ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy
URL:https://prinz.org.nz/event/how-to-be-an-influencer-within-your-organisation-a-workshop-with-tracey-bridges/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220412T120000
DTEND;TZID=Pacific/Auckland:20220412T130000
DTSTAMP:20260407T112735
CREATED:20220406T021416Z
LAST-MODIFIED:20220406T034345Z
UID:22623-1649764800-1649768400@prinz.org.nz
SUMMARY:PRINZ hui: Transparency in Public Sector communications
DESCRIPTION:12 April @ 12:00 pm – 1:00 pm\n\nA recent survey of the Public Relations Institute’s members regarding the openness and responsiveness of public sector communications solicited a high number of considered views from members. \nThis hui will: \n\nexamine the key survey themes\ndecide how the Public Relations Institute will address these themes.\n\nIf you would like to be a part of this hui\, members are invited to register below. Registrations are essential in order to attend.
URL:https://prinz.org.nz/event/prinz-hui-transparency-in-public-sector-communications/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220412T093000
DTEND;TZID=Pacific/Auckland:20220412T123000
DTSTAMP:20260407T112735
CREATED:20220131T225320Z
LAST-MODIFIED:20220411T050210Z
UID:20700-1649755800-1649766600@prinz.org.nz
SUMMARY:Financial Communications - A Masterclass with Allan Botica
DESCRIPTION:12 April 2022 9:30am – 12:30pm\n\nOverview\nRegistrations are now closed.\nPLEASE NOTE: This course has now moved online\nThis workshop has a minimum number requirement\, so please book early to ensure the workshop is not cancelled\nIf you think financial communication is too boring for words you should skip this one\, and miss out on one of the most influential parts of the professional communications portfolio. \nEvery organisation has a general responsibility to perform financially and to communicate about that to stakeholders so they can understand its strategy and execution and make informed decisions about their future involvement. Listed companies\, government agencies and not-for-profits have particular responsibilities in this regard. Increasingly it falls on communications professionals to provide counsel and services. \nMore than any other public relations discipline\, financial communication earns you a seat at the top table alongside senior legal and financial professionals. Perform the function well – offering good advice and sound execution – and you’ll deliver valuable service as a trusted member of a high-functioning team. This workshop will help you understand the central concepts\, core activities and key competencies in effective financial communications. It won’t turn you into an accountant\, but it will help you explain to the world what your organisation does\, cares about\, operates and performs. \nCore Content \n\nPrinciples of continuous disclosure: timely\, transparent\, accurate\, full\, fair\, consistent\nRegulatory compliance\nEncouraging interest and delivering on expectations\nResponding to stakeholders: principles and limitations\nMaintaining an effective omni-channel presence\n\nLearning Outcomes \n\nHow to work effectively with your Board and senior professional service providers\nHow to create a credible and compelling equity story – strategy\, performance indicators\nHow to manage a complex financial communications calendar\nHow to communicate about corporate governance\nHow to identify and address conflicts of interest and other risks\nBest practice reputation management in a financial environment\n\nWho should attend? \nThis session is aimed at practitioners interested in learning about financial communications and understanding the regulatory framework for communicating about their organization’s financial performance. The program does not require accounting skills: if you can understand your KiwiSaver statement you’ll be able to cope. \nPresenter\nAllan Botica\, Founder of Botica Butler Raudon \nAllan is one of New Zealand’s most experienced and influential strategic communicators. His practice areas include reputation management\, investor relations\, government relations\, corporate affairs\, litigation communications\, crisis communications and change management. \nHe holds a doctorate in English drama from the University of Oxford and has lectured and published on audience engagement and the application of narrative principles to public relations. He is an experienced media trainer and is in demand as a lecturer\, presenter and conference chair. \nHe founded Botica Butler Raudon in 1987\, drawing on his US experience to build a full service public relations consultancy focused on the then-fledgling information technology industry. He specialises in dealing with complex\, challenging and innovative communications matters\, using research insights to assist clients develop and implement strategic approaches to stakeholder engagement. Over the past 30 years\, Allan has been involved in many high-profile communications and public relations campaigns. He has served as Chairman of the New Zealand chapter of the International Association of Business Communicators and frequently assists not-for-profit and social enterprises to address their strategic communication needs
URL:https://prinz.org.nz/event/financial-communications-101-why-you-should-care-about-financial-comms/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220407T093000
DTEND;TZID=Pacific/Auckland:20220407T160000
DTSTAMP:20260407T112735
CREATED:20210930T001345Z
LAST-MODIFIED:20220907T034406Z
UID:18577-1649323800-1649347200@prinz.org.nz
SUMMARY:Digital PR 101 CHRISTCHURCH
DESCRIPTION:07 April 2022 @ 09:30 am – 4:00 pm\n				\n\n				\nPLEASE NOTE: This course will proceed in accordance with the traffic light system guidelines. Course numbers will be capped to ensure social distancing can be achieved. Vaccine passport and mask use is mandatory. This workshop has a minimum number requirement\, so please book early to ensure the workshop is not cancelled.\nThis course is limited to 20 participants. Small course numbers allow for tailored content and quality interactions between the facilitator and participants.  \nOverview\nAs PR practitioners\, we now need to go beyond Traditional PR and learn how to build a solid Digital PR strategy (beyond just media and organic social) …or risk being left behind. \nOur audiences are online\, savvy and fully in control of who\, what and where they get their information from. \nThis changes the game for PR/Communications practitioners and has huge ramifications for your organisation or clients in 2022 – and old-school PR practices no longer cut it. \nLearn the art and science of Digital PR to future-proof your Communications career \nDigital PR skills are now in real demand – from both employers and your clients. \nGet the inside edge on Digital PR and make 2022 the year you stand out from the sea of traditional PR practitioners. \nOur Digital PR101 course provides you with all the cutting edge Digital PR theories and processes to deliver you with the complete blueprint for your Digital PR success. \nIt has been specially designed to show you how to use new digital tools\, data and online techniques to create a highly effective Digital PR strategy. \nNot only does it take the guesswork out of your work\, it also creates long-term impact that helps you grow your brand/client’s reputation\, visibility and online authority. \nIt also allows you to go deeper – beyond column inches\, sentiment and other vanity metrics (i.e. likes or followers) – to help show the true value and impact of your work. \nThis course covers: \n\nWhat Digital PR is and how to build an effective Digital PR strategy that caters for audiences in both ‘Search’ and ‘Browse’ mode\nHow to leverage an integrated mix of channels (beyond just media and organic social) to build an omnipresence that builds a brand’s entire digital footprint or online authority\nHow to use new PR\, data analytics and measurement tools to take the ‘guess work’ out of your work and up your PR game\nThe five key components your audiences are looking for in order and how to merge them into your work in order to build trust and authority for your/clients’ brand\nHow to create an optimised\, authentic content strategy that shows up online when your audience is looking for it (note: it’s no longer enough to be a good writer…you now need to gear your content properly for humans and search engine spiders)\nNew media management techniques that are your ‘secret weapon’ when it comes to growing digital online authority.\nNew digital measurement metrics that\, for the first time\, clearly demonstrate the true value and impact of your work.\n\nThis course is for PR and Communications professionals (both in-house and agency) who are serious about stepping up their PR game in 2022. \nPresenter\nCharlene White\, Digital PR course facilitator \nThe course is run by Auckland-based Digital PR expert\, Charlene White\, who coaches PR agencies\, in-house Comms teams and individuals on how to expand their PR skills beyond traditional media and PR techniques. \nHaving worked in high profile Corporate Comms roles in New Zealand\, the UK and the Middle East\, Charlene saw the impact the Digital Age was having on the Communications industry a few years ago – but found a lack of clarity and resources available to help PR pros learn and adapt to the new digital world. \nAs a result\, she spent several years studying Digital PR from some of the best in the business. She has since developed a comprehensive yet\, easy-to-follow\, Digital PR process of her own which smashes traditional PR techniques together with new digital tools\, data\, SEO and measurement metrics to capture audiences in both digital ‘Browse’ and ‘Search’ mode. \nHaving seen the success her process was creating for her consulting clients\, she launched DigiPR in 2019 to help PR pros lift their digital game. \nSince then\, she has coached hundreds of corporate teams\, agencies and individuals on how to expand their digital skills and client offerings and to show the true value and impact of their work…beyond column inches and sentiment. \nAs well as being a trainer for PRINZ\, she is also a coach for the Public Relations Institute of Australia (PRIA) and a mentor for Auckland University of Technology’s (AUT) Communications’ faculty. \n																										 \nThis course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary: \nCommunication Capabilities \n\nTo align communication strategies with organisational purpose and values\nTo identify and address communication problems proactively\nTo conduct formative and evaluative research to underpin communication strategies and tactics\nTo communicate effectively across a full range of platforms and technologies.\n\n\nThis course has a minimum number requirement\, so please book early to ensure the course is not cancelled. If you are booking travel or accommodation\, please check with the office first that the course is taking place. \nThe ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy.
URL:https://prinz.org.nz/event/digital-pr-101-christchurch/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220406T093000
DTEND;TZID=Pacific/Auckland:20220406T160000
DTSTAMP:20260407T112735
CREATED:20210930T000619Z
LAST-MODIFIED:20220809T060415Z
UID:18532-1649237400-1649260800@prinz.org.nz
SUMMARY:Digital PR 101 WELLINGTON
DESCRIPTION:06 April 2022 @ 09:30 am – 4:00 pm\n\nPLEASE NOTE: This course will proceed in accordance with the traffic light system guidelines. Course numbers will be capped to ensure social distancing can be achieved. Vaccine passport and mask use is mandatory. This workshop has a minimum number requirement\, so please book early to ensure the workshop is not cancelled.\nThis course is limited to 20 participants. Small course numbers allow for tailored content and quality interactions between the facilitator and participants. \nOverview\nAs PR practitioners\, we now need to go beyond Traditional PR and learn how to build a solid Digital PR strategy (beyond just media and organic social) …or risk being left behind. \nOur audiences are online\, savvy and fully in control of who\, what and where they get their information from. \nThis changes the game for PR/Communications practitioners and has huge ramifications for your organisation or clients in 2022 – and old-school PR practices no longer cut it. \nLearn the art and science of Digital PR to future-proof your Communications career \nDigital PR skills are now in real demand – from both employers and your clients. \nGet the inside edge on Digital PR and make 2022 the year you stand out from the sea of traditional PR practitioners. \nOur Digital PR101 course provides you with all the cutting edge Digital PR theories and processes to deliver you with the complete blueprint for your Digital PR success. \nIt has been specially designed to show you how to use new digital tools\, data and online techniques to create a highly effective Digital PR strategy. \nNot only does it take the guesswork out of your work\, it also creates long-term impact that helps you grow your brand/client’s reputation\, visibility and online authority. \nIt also allows you to go deeper – beyond column inches\, sentiment and other vanity metrics (i.e. likes or followers) – to help show the true value and impact of your work. \nThis course covers: \n\nWhat Digital PR is and how to build an effective Digital PR strategy that caters for audiences in both ‘Search’ and ‘Browse’ mode\nHow to leverage an integrated mix of channels (beyond just media and organic social) to build an omnipresence that builds a brand’s entire digital footprint or online authority\nHow to use new PR\, data analytics and measurement tools to take the ‘guess work’ out of your work and up your PR game\nThe five key components your audiences are looking for in order and how to merge them into your work in order to build trust and authority for your/clients’ brand\nHow to create an optimised\, authentic content strategy that shows up online when your audience is looking for it (note: it’s no longer enough to be a good writer…you now need to gear your content properly for humans and search engine spiders)\nNew media management techniques that are your ‘secret weapon’ when it comes to growing digital online authority.\nNew digital measurement metrics that\, for the first time\, clearly demonstrate the true value and impact of your work.\n\nThis course is for PR and Communications professionals (both in-house and agency) who are serious about stepping up their PR game in 2022. \nIt also includes a one-hour\, one-on-one coaching session with coach/mentor Charlene White from DigiPR after completing the course to help answer any additional questions you may have to get you on the road to adapting your work to the new world of Digital PR \nPresenter\nCharlene White\, Digital PR course facilitator \nThe course is run by Auckland-based Digital PR expert\, Charlene White\, who coaches PR agencies\, in-house Comms teams and individuals on how to expand their PR skills beyond traditional media and PR techniques. \nHaving worked in high profile Corporate Comms roles in New Zealand\, the UK and the Middle East\, Charlene saw the impact the Digital Age was having on the Communications industry a few years ago – but found a lack of clarity and resources available to help PR pros learn and adapt to the new digital world. \nAs a result\, she spent several years studying Digital PR from some of the best in the business. She has since developed a comprehensive yet\, easy-to-follow\, Digital PR process of her own which smashes traditional PR techniques together with new digital tools\, data\, SEO and measurement metrics to capture audiences in both digital ‘Browse’ and ‘Search’ mode. \nHaving seen the success her process was creating for her consulting clients\, she launched DigiPR in 2019 to help PR pros lift their digital game. \nSince then\, she has coached hundreds of corporate teams\, agencies and individuals on how to expand their digital skills and client offerings and to show the true value and impact of their work…beyond column inches and sentiment. \nAs well as being a trainer for PRINZ\, she is also a coach for the Public Relations Institute of Australia (PRIA) and a mentor for Auckland University of Technology’s (AUT) Communications’ faculty. \n \nThis course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary: \nCommunication Capabilities \n\nTo align communication strategies with organisational purpose and values\nTo identify and address communication problems proactively\nTo conduct formative and evaluative research to underpin communication strategies and tactics\nTo communicate effectively across a full range of platforms and technologies.\n\n\nThis course has a minimum number requirement\, so please book early to ensure the course is not cancelled. If you are booking travel or accommodation\, please check with the office first that the course is taking place. \nThe ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy.
URL:https://prinz.org.nz/event/digital-pr-101-wellington/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220404T130000
DTEND;TZID=Pacific/Auckland:20220404T140000
DTSTAMP:20260407T112735
CREATED:20220329T005754Z
LAST-MODIFIED:20220329T005754Z
UID:22253-1649077200-1649080800@prinz.org.nz
SUMMARY:Communicating in the age of misinformation
DESCRIPTION:4th April 2022 1pm VIA ZOOM\n\nThe Public Relations Institute’s Central Committee and the PRINZ office are proud to present Communicating in the age of misinformation – MC’d by Central PRINZ Committee Chair\, Morwenna Grills.\n\nOverview\nCombatting the spread of misinformation is one of the biggest challenges facing us as professional communicators today. \nThe recent protest at Parliament that ended in violence showed the real and dangerous impact of misinformation. \nAs professional communicators we are compelled to respond to misinformation. Join our panel of experts to discuss key questions on this topic – what is misinformation? How do you get the facts in front of people who don’t want to engage with you? How can we support journalists and the media to keep being a source of truth? \nTo discuss the challenges of dealing with misinformation join Chief Censor David Shanks\, Charlie Sklenar from the Unite Against Covid communications team and Stuff journalist Katie Kenny in this lunchtime session.\, \nYour panellists are…\nDavid Shanks is New Zealand’s Chief Censor and leads Te Mana Whakaatu – Classification Office\, an Independent Crown Entity. He’s responsible for protecting New Zealanders from harm\, especially harm to tamariki and rangatahi that can come from sex\, crime\, cruelty\, horror and violence in media. This balances with upholding New Zealander’s right to freedom of expression and recognising the diverse views of all Kiwis. \nLast year the Classification Office published a survey that found that almost every New Zealander is affected by misinformation. Read it here. \n \nKatie Kenny is Chief Reporter for The Whole Truth: Te Māramatanga and its predecessor\, The Whole Truth: Covid-19 Vaccination. The campaigns aim to provide New Zealanders with clear and accurate information — through videos\, graphics\, and words — about the pandemic and public health generally. \n \nCharlie Sklenar spent her early career in UK Defence. During that time she became the operations manager working on developing new capability in strategic communications. Charlie moved to Aotearoa in 2019 before joining the Unite Against Covid communications and engagement team right at the start of the pandemic. She played a key role in the establishment of the Managed Isolation and Quarantine system. As part of the COVID-19 Group in the Department of the Prime Minister and Cabinet\, Charlie has been focussed on ensuring New Zealanders have access to credible information about COVID-19.
URL:https://prinz.org.nz/event/communicating-in-the-age-of-misinformation/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Pacific/Auckland:20220331T163000
DTEND;TZID=Pacific/Auckland:20220331T200000
DTSTAMP:20260407T112735
CREATED:20220321T003019Z
LAST-MODIFIED:20220331T004648Z
UID:22096-1648744200-1648756800@prinz.org.nz
SUMMARY:PRINZ Central Division Comms Catch-up
DESCRIPTION:31 March 4:30pm onwards\n				\n\n				\n		Registrations have closed\, however\, if you’d like to make a late registration please email office@prinz.org.nz  Looking for a chance to relax and catch up with some local Wellington comms colleagues? Come and enjoy an after-work drink with us at the beautiful Avida Bar on Featherston Street. Everyone is welcome at our PRINZ Central Division Comms Catch-ups\, and you don’t need to be a member to attend. Take the opportunity to attend this casual\, drop-in event which is all about swapping stories\, building a community of practice\, and connecting with friends – old and new.  There’ll be a cash bar and plenty of good chat to go around\, so register now to book a seat at the table!  This event will be held in accordance with government guidelines.
URL:https://prinz.org.nz/event/prinz-central-division-comms-catch-up/
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DTSTART;TZID=Pacific/Auckland:20220316T093000
DTEND;TZID=Pacific/Auckland:20220316T123000
DTSTAMP:20260407T112735
CREATED:20220204T004707Z
LAST-MODIFIED:20220204T005344Z
UID:21048-1647423000-1647433800@prinz.org.nz
SUMMARY:Developing a Digital PR content strategy. A Masterclass with Charlene White
DESCRIPTION:16 March 9:30 pm – 12:30 pm\n\nThis course has a minimum number requirement\, so please book early to ensure the course is not cancelled.\nOverview\nThe world of PR\, influencing and story-telling for brands has changed dramatically in just a few short years thanks to digital. Our audiences behaviours are constantly changing. They’re online\, savvy and fully in control of where and who they get their news and information from. Media is now just one channel in the mix. \nAs a PR practitioner\, we need to continually evolve our PR and content strategies to meet the needs of our audiences\, both online and offline\, in order to be found where and when they are searching for us. \nThis Digital PR content strategy workshop will help you understand how PR now fits into the wider online universe and how to design a highly effective content strategy that when executed\, achieves real measurable results. \nThis workshop will cover: \n– Why PR has changed and how to adapt to new audience behaviours with digital \n– How to visualise and plan a Digital PR content strategy\, end-to-end \n– New tools to help you understand what your audience wants and what content to create for them \n– How to gear your content so it turns up in the right places online – not just by accident \n– New measurement metrics to truely prove your content is a success \nIf you’re keen to be a Digital PR trail-blazer in the industry\, then this course is for you! \nPresenter\nCharlene White\, Digital PR course facilitator \nThe course is run by Auckland-based Digital PR expert\, Charlene White\, who coaches PR agencies\, in-house Comms teams and individuals on how to expand their PR skills beyond traditional media and PR techniques. \nHaving worked in high profile Corporate Comms roles in New Zealand\, the UK and the Middle East\, Charlene saw the impact the Digital Age was having on the Communications industry a few years ago – but found a lack of clarity and resources available to help PR pros learn and adapt to the new digital world. \nAs a result\, she spent several years studying Digital PR from some of the best in the business. She has since developed a comprehensive yet\, easy-to-follow\, Digital PR process of her own which smashes traditional PR techniques together with new digital tools\, data\, SEO and measurement metrics to capture audiences in both digital ‘Browse’ and ‘Search’ mode. \nHaving seen the success her process was creating for her consulting clients\, she launched DigiPR in 2019 to help PR pros lift their digital game. \nSince then\, she has coached hundreds of corporate teams\, agencies and individuals on how to expand their digital skills and client offerings and to show the true value and impact of their work…beyond column inches and sentiment. \nAs well as being a trainer for PRINZ\, she is also a coach for the Public Relations Institute of Australia (PRIA) and a mentor for Auckland University of Technology’s (AUT) Communications’ faculty. \n \nThis course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary: \nCommunication Capabilities \n\nTo align communication strategies with organisational purpose and values\nTo identify and address communication problems proactively\nTo conduct formative and evaluative research to underpin communication strategies and tactics\nTo communicate effectively across a full range of platforms and technologies.\n\n\nThis course has a minimum number requirement\, so please book early to ensure the course is not cancelled. \nThe ticket prices are GST inclusive. Please be aware of PRINZ payment and cancellation policy.
URL:https://prinz.org.nz/event/developing-a-digital-pr-content-strategy/
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