Ignite and Transform – The New Leadership Imperative
August 25 @ 9:30 am - 4:00 pm
Extraordinary times call for extraordinary leadership but what does that look like in today’s world? In this twenty-first year of the twenty-first century has leadership come of age or is it clinging to the past? And will communication professionals have the courage to step up and lead, helping others to navigate the transformation, disruption and crises ahead? This session examines what constitutes good leadership and how public relations and communication professionals can successfully transition their role from tactician to leader. It is an opportunity to step back from your day-to-day ‘busy’, reflect on your potential as a transformational leader and find the spark for your leadership style. The session also examines the new leadership imperatives and provides a platform for exploration for those looking to move from management to leadership.
- The new leadership imperatives – meeting expectations in a time of disruption
- Essential leadership skills for the post-pandemic years
- Identifying leadership capability and sparking your personal style
- Understanding the difference between management and leadership
- Leading others through change
- Growing competences and skills among team members
- Demonstrating value
- Leadership dynamics in times of change and emergency
- Transitioning from tactician to trusted advisor
- Moving forwards – how to build your leadership action plan
Catherine Arrow, LPRINZ, FCIPR, Founding Chartered Public Relations Practitioner
Catherine Arrow is an international public relations consultant and educator. She heads PR Knowledge Hub Ltd, a learning and development centre for public relations and communication professionals delivering online and face-to-face training.
This course content aligns with the communication capabilities section of the Global Capability Framework with particular emphasis on this summary:
- To align communication strategies with organisational purpose and values
- To identify and address communication problems proactively
- To conduct formative and evaluative research to underpin communication strategies and tactics
- To communicate effectively across a full range of platforms and technologies.
This course has a minimum number requirement, so please book early to ensure the course is not cancelled. If you are booking travel or accommodation, please check with the office first that the course is taking place.
A student priced ticket to PRINZ courses is sometimes available for PRINZ Student members. Please email the office if you are a student member and would like to attend this course.